The Donn واحد مالټ آیرش ویسکي د Tiago Russo and Katia Martins لخوا د خورا باوقاره 2023 د سرو زرو A' Design Award جایزه په د بستهبندۍ ډیزاین سیالۍ کټګوري کې یو ډیر ارزښتمن ګټونکی دی.
سره زربستهبندي· 2023
The Donn واحد مالټ آیرش ویسکي
د Tiago Russo and Katia Martins لخوا
پیرودونکی: The Craft Irish Whiskey Co.
په بستهبندي کټګوري کې د د سرو زرو A' Design Award جایزه ګټونکی
تایید شوی د جایزې ګټونکی
د #149368 لپاره د جایزې حالت تایید کړئډیزاین
د The Donn واحد مالټ آیرش ویسکي په اړه
ډون د کرافټ آیرش ویسکي شرکت تر ټولو ځوان سمبول دی؛ د دې یا کوم محصول په شاوخوا کې د یوې عمیق تجربې په توګه د برانډ اصلي ارزښتونو ته یوه دروازه چې CIWC رامینځته کوي. هیڅ لوازم نه خلاصیږي ، هیڅ توضیحات خورا کوچني ندي. د ګډوډونکي ، بیان بوتل ډیزاین څخه ، د عمیق لید له لارې بکس پورې ، کارونکي کولی شي هر هغه برخه ومومي چې واقعیا د یو لپاره د ویسکي کامل تجربه چمتو کولی شي. شیشې، پایپټ او ډبرې، ټول په خوندي ډول د بکس په سابر کې خوندي شوي، د لوازمو خوندي نندارتون رامینځته کوي، د چرمی توضیحاتو نرم ټچ سره بشپړ شوي.
پیژندنه
د د سرو زرو A' Design Award جایزه په اړه
The Donn واحد مالټ آیرش ویسکي د سرو زرو A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې لومړي درجې، ځانګړو او غوره ډیزاینونو ته ورکول کېږي. د سرو زرو ګټونکي ډېر نوښتګر، لید لرونکي او ځلانده جوړښتونه دي چې د خپلو ډیزاینرانو نبوغ، حکمت او مهارت منعکس کوي. له The Donn واحد مالټ آیرش ویسکي څخه تمه کېږي چې یو ډېر ستایل شوی، رجحان جوړوونکی او یادګاري اختراع وي چې بې ساري ارزښت وړاندې کوي. دا د سرو زرو A' Design Award جایزې ګټونکی ډیزاین یو حیرانوونکی، محترم پروژه ده چې ډېره ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. The Donn واحد مالټ آیرش ویسکي د هیلې شدید احساسات پیدا کوي، لېوالتیا راپاروي، خلاقیت هڅوي او موږ ځانته ملګري کوي.
د ډیزاین تر شا
خبري کټ
اعتبارونه، د ټیم غړي او تخنیکي توضیحات چې د ډیزاینر لخوا وړاندې شوي.
- ځانګړي ځانګړتیاوې
- A mythological creation that sees its storytelling translated and reinterpreted through an impactful design, The Donn represents the first ever retail tailored product from The Craft Irish Whiskey Co., and therefore, focuses on the bottle and on how a single vessel can tell its own story whilst captivating the world around it. Subsequently, its experience box comes to elevate and highlight the vessel shaping, by adopting a see-through section with a similar angled geometry.
- ابعاد او بسته بندي
- The vessel’s divergent shape and enlarged shoulder acts like a freestanding monument, whilst allowing a recessed gap for the user to grab the bottle with ease, in the exact balancing spot that will allow a soft and smooth pour, all designed and enclosed within the perfect combination of aesthetics, mythology, ergonomics and sensorial experience. Subsequently, the experience box comes into play to add to the full experience, in a singular moment of introspection and appreciation.
- ټاګونه
- Whiskey, luxury, design, craftsmanship, experience, immersion, packaging, product, exclusive, bottle
- د تولید ټیکنالوژي
- With its faceted, angular shaping, The Donn bottle was envisioned with a large, solid base, elevating the whiskey and its shades onto the narrowest part of the bottle. From there, the planar surfaces reflect the whiskey colours in every direction, in a vessel that must be visible from all angles, with one’s attention grabbed and enchanted onto it, as the glass elevates, widens and creates the inverted lip at the very top of its shoulders, creating the basis for a vertical elevated posture.
- د ډیزاین ننګونه
- Apart from the extensive search for disruptive, eye-catching elements that could generate the differentiating point for The Donn, the core of the development process relied on creating a product that, whilst encompassing difference and irreverence, could still stay true to the brand’s ultra-premium look and feel, that could be considered a worthy successor of previous years’ releases, elevating whiskey and brand as one. Desire, disruption, tradition, all merged together in a single design.
- څیړنه
- As a product that is tailored to a broader range of users and buyers than the rest of the brand’s range, the research stage was focused on the retail whiskey market, in order to understand what could be a shape and appealing design for this product to stand out from the shelves, in such a competitive market. It was a search for differentiating assets, for disruptiveness that could elevate and highlight The Donn beyond its direct competitors, through design and mythology.
- الهام
- In Irish mythology, Donn is associated to the god of the dead. Derived from the Celtic word for Dark Lord, Donn is said to dwell under the rock tunnel at Tech Duinn, where the souls of the dead gather to be chosen by the Donn. With Tech Duinn associated with the formation of Bull Rock in Ireland, The Donn bottle is inspired by the geometric rock formations on the side of this island, where an inverted elevating geometry was adopted, as to represent the conquering of Tech Duinn and The Donn.
- د پروژې موده
- Introduced by The Craft Irish Whiskey Co. early 2023, The Donn represents the youngest addition to the luxury whiskey range, with its bottle developed for almost two years, in order to achieve the ultimate vessel, with the rock-formed geometry appearing in the glass smoothly and ensuring the liquid inside stays visible and truly benefits from all the angles and reflections promoted by the extremely angular asymmetrical bottle, topped by obsidian and rose gold knurl detailing on the closure.
- د عملیاتو بهیر
- The Donn packaging is a sensorial experience embedded onto the dark oak, leather, rose gold details, and most importantly, a moment of tasting and celebration, alongside the intricate vessel. Concise angles are used as the main focus point, drawing the attention towards the bottle, where the faceted shaping, iconic of this vessel, has inspired a similar angular and transparent window, teasing the viewer onto the natural shades of the Whiskey whilst bursting all the light refractions through.
- د ټیم غړي
- Tiago Russo
Katia Martins
Jose Augusto - د عکس اعتبار
- The Craft Irish Whiskey Co.
تبلیغ شوی
د Designers.org هاخوا سپړنه وکړئ
زموږ د تبلیغاتو شریکانو څخه محصولات، خدمتونه او فرصتونه ومومئ.
نور وپلټئ
اړوند ډیزاینونه
د ورته کټګورۍ څخه نور جایزه ګټونکي ډیزاینونه وپلټئ، د شایستګۍ پر بنسټ ټاکل شوي.
