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Lucky Forever Tea د چای بسته بندي by Shenzhen Banana Design Co. Ltd

Lucky Forever Tea د چای بسته بندي by Shenzhen Banana Design Co. Ltd is a highly esteemed winner of the very prestigious 2024 د برونز A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.


برونزبسته‌بندي· 2024

Lucky Forever Tea د چای بسته بندي

by Shenzhen Banana Design Co. Ltd

Client: Shenzhen Banana Design Co. LTD

د برونز A' Design Award جایزه Winner in بسته‌بندي Category

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Verified Award Winner

Verify Award Status for #151857

Colors

The Design

About Lucky Forever Tea د چای بسته بندي

لکي فارایور ټي د پو-ایر چای لپاره د کاغذ بسته بندۍ ډیزاین دی. بکس پنځه ګرد چای بګونه لري، د کاري اونۍ د هرې ورځې لپاره یو. د بکس دننه یوه ځالۍ ډبه شتون لري چې د تګ په حال کې، په دفتر کې یا د سفر پر مهال د چای جوړولو ته اجازه ورکوي. راکښل کیدونکی کاغذي بکس چاپ شوی او د فویل سټامپ لري. په عصري سبک کې انځورونه دوديز نیک فال لرونکي نمونې لکه سارس مرغان، کدو، پیوني ګلان، ژیکه (میگپای)، کوي کبان، فانوسونه او د زر ډوډۍ (اینګاټ) ښندي. دا خوښۍ ډکه ډیزاین د یو غوره راتلونکي لپاره هیلې لري. هدف دا دی چې پو-ایر چای د ځوانو مینه والو لپاره ساده او ښکلی جوړ شي.

The Recognition

About the د برونز A' Design Award جایزه

Lucky Forever Tea د چای بسته بندي د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له Lucky Forever Tea د چای بسته بندي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. Lucky Forever Tea د چای بسته بندي اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The packaging contains five round Pu-erh tea bags for daily use, perfect for a five-day workweek. This allows young people to easily enjoy Pu-erh tea, whether on a trip or in the office, just like drinking coffee.
This tea packaging is targeted at young consumers and uses illustration as the main expression technique. Traditional elements are incorporated into the design, presented in a modern illustration style , which better meet the needs of young consumers.
The packaging illustration content reflects various auspicious meanings using traditional cultural elements such as cranes, magpies,lanterns, and ingots. The festive design embodies blessings for a better future.
Tags
Tea Packaging、Lucky Forever
Production Technology
The material is paper box, the construction is in pull-out form and the process is printed and foil stamped.
Design Challenge
Packaged for easy portability.This allows young people to easily enjoy Pu-erh tea, whether on a trip or in the office, just like drinking coffee.
Inside the package is a mesh storage compartment for brewing tea, so users can brew tea on the go, just like coffee.
Research
This tea packaging is targeted at young consumers and uses illustration as the main expression technique. Traditional elements are incorporated into the design, presented in a modern illustration style , which better meet the needs of young consumers.
The illustration content reflects various auspicious meanings using traditional cultural elements such as cranes, gourds, peonies, lucky peonies, magpies, koi fish, and ingots. The festive design embodies blessings for a better future.
Inspiration
The name of the tea is "Lucky Forever" and the customer group is young, so the illustration format is more in line with the younger consumer group.
The packaging uses both illustrations and hot stamping techniques. The illustration content reflects various auspicious meanings using traditional cultural elements such as cranes, gourds, quails, peonies, lucky peonies, magpies, koi fish, lotus flowers, lanterns, and ingots. The festive design embodies blessings for a better future.
Project Duration
The project was completed in Shenzhen in August 2022
Team Members
Creative Director: Yang Qianfu
Creative Director: Lin Xupan
Design Director: Lin Songcai
Planning Director: Xu Zhanli

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