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Daity Galaxy د خوږو مشروباتو بسته بندي by Mohsen Koofiani

Daity Galaxy د خوږو مشروباتو بسته بندي by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 د اوسپنې A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.


اوسپنهبسته‌بندي· 2024

Daity Galaxy د خوږو مشروباتو بسته بندي

by Mohsen Koofiani

Client: Daity Galaxy

د اوسپنې A' Design Award جایزه Winner in بسته‌بندي Category

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Verified Award Winner

Verify Award Status for #152018

Colors

The Design

About Daity Galaxy د خوږو مشروباتو بسته بندي

دا روښانه ده چې دا بسته بندي د ماشومانو لپاره ډیزاین شوی دی. د مختلفو خوندونو په ډیزاینونو کې همغږي روښانه ده. ټول د ښکلو رنګونو سره تال لري او د یوې همغږې بڼې له مخې ډیزاین شوي دي، د کرکټرونو ویښتان په مختلف ډول پورته راوتلي دي ترڅو سترګې د خواږو مشروباتو په نوم او ډول تمرکز وکړي. په دې ډیزاین کې، د بسته بندۍ لپاره د ډېر پاملرنې راجلبولو لپاره، خیالي او ماشومانه کرکټرونه کارول شوي دي، چې د انځورګرۍ په برخه کې د واټر کلر په تخنیک سره اجرا شوي دي.

The Recognition

About the د اوسپنې A' Design Award جایزه

Daity Galaxy د خوږو مشروباتو بسته بندي د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Daity Galaxy د خوږو مشروباتو بسته بندي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Daity Galaxy د خوږو مشروباتو بسته بندي د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The packaging design is related to a dessert drink in different fruit flavors. According to the design, it is clear that this design is specially designed for children.
The harmony between the designs is clear in different flavors and they all have a rhythm with stunning and attractive and sharp colors.
The hair of the characters is drawn upwards in a special way so that it is shown like the product inside the package and directs the movement of the eye towards the name and type of dessert.
Dimensions & Packaging
Tetraprism packaging consists of 7 layers, which are from the inside to the outside:
Two polyethylene layers adjacent to the product, aluminum foil, middle polyethylene layer, two cardboard layers, polyethylene layer adjacent to the air
The dimensions are 75 mm long, 180 mm high, and 75 mm deep
Tags
Dessert Drink, Drink, Dessert, Galaxy, Daity, Drink Package, Dessert Package, Dessert Drink Package, Package Design
Production Technology
The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision.
Design Challenge
The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research
Type of research: field and point research
Research goals: Getting to know the mood of children and understanding the color in them
Data collection and research tools: Use of multiple characters for each design and children's freedom to choose colors
Participants: children between 7 and 12 years old
The effect of the research: children's eagerness to see the final design and the effective result of the design
Inspiration
The design is inspired by the fantasy world of children. In the illustrations, each child imagines himself in the same world according to the taste of his favorite fruit. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration
This project started in March 2023 and continues until now.
Operation Flow
The happy and carefree colors used in this packaging and the cartoon characters and its fantasy-dreamy atmosphere play a very important role in communicating visually with children. The attractiveness of color is the key tool of this packaging for better interaction and impact.
Image Credits
All of the images: Illustrator / Creator: Mohsen Koofiani

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