Tracing د بستهبندۍ ټایپوګرافي by Yichen Wang is a highly esteemed winner of the very prestigious 2024 د اوسپنې A' Design Award جایزه in د ګرافیکس، انځورګرۍ او لیدنیز اړیکو ډیزاین Competition Category.
اوسپنهګرافیک· 2024
Tracing د بستهبندۍ ټایپوګرافي
by Yichen Wang
Client: Ycstudio
د اوسپنې A' Design Award جایزه Winner in ګرافیک Category
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The Design
About Tracing د بستهبندۍ ټایپوګرافي
تریسنګ یوه ځانګړې ټایپوګرافي ده چې په ځانګړي ډول د نښه کولو د کاغذ بستهبندۍ لپاره ډیزاین شوې. دا د فعالیت څخه هاخوا حرکت کوي او د تخیل او څرګندولو لپاره یوه رسنۍ ګرځي. د کمینهپالنې مجسمه کول، 'تریسنګ' قوي ځانګړتیاوې د نازکو لمسونو سره یوځای کوي. ډیزاین د مختلفو ټایپ فیسونو څخه الهام اخلي او د کرښې بیلابیل پلنوالی ښکاره کوي. د ډیرو نسخو وروسته، د قويوالي او نازکوالي ترمنځ توازن ترلاسه شو. هر عنصر په دقت سره جوړ شوی و چې د یوې همغږې بڼې ډاډ ورکړي. تریسنګ یوازې یو ټایپ فیس نه دی؛ دا په کاغذ باندې د خلاقیت الهام ورکوي.
The Recognition
About the د اوسپنې A' Design Award جایزه
Tracing د بستهبندۍ ټایپوګرافي د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Tracing د بستهبندۍ ټایپوګرافي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Tracing د بستهبندۍ ټایپوګرافي د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- "Tracing" is a typography design project for tracing paper packaging, embodying creativity and self-expression. Its minimalist design captures the essence of tracing paper with a captivating blend of boldness and delicacy. Stroke by stroke, the typeface evokes strength and fragility, striking a harmonious balance. It invites individuals on a journey of self-expression, reassuring them that their ideas are worthy of being traced, cherished, and shared with the world. "Tracing" is a conduit for boundless imagination, empowering individuals to fearlessly express themselves.
- Tags
- Typography Design, Tracing Paper, Packaging Design, Minimalism, Boldness, Delicacy
- Production Technology
- Designing "Tracing" involves a meticulous process combining creativity and precision. The designer uses software like Adobe Illustrator and Photoshop, starting with sketches and refining them digitally. Each glyph is crafted using vector-based tools for consistent proportions and spacing. Testing ensures compatibility and legibility across platforms and mediums. "Tracing" offers a visually striking option for packaging, blending artistry and technical expertise.
- Design Challenge
- Pushing the boundaries of simplicity while maintaining legibility and aesthetic appeal was the biggest challenge.
- Research
- Research Background: The research explored tracing paper's transformative power for creativity and self-expression. Typography design's potential to enhance the tracing experience was investigated.
Methods and tools: diverse typeface exploration, sketching, Adobe Illustrator, collaborating with typography and graphic design professionals.
Participants: Experts in typography, graphic design, and printing contributed insights to refine the typeface.
Results: "Tracing" yielded a captivating typeface blending boldness and delicacy. It transformed tracing paper into a gateway for creativity.
Insights: Achieving a balance between boldness and delicacy requires attention to detail. Design can elevate functional products, fostering self-expression and imagination. - Inspiration
- The inspiration behind the design of "Tracing" lies in the transformative power of tracing paper itself. It goes beyond functionality, becoming a symbol of creativity and self-expression. The designer's quest to find the perfect font led to the discovery of strokes that possessed both thickness and thinness, igniting a creative process that embraced boldness and delicacy.
- Project Duration
- From August 2022 to March 2023, New York.
- Operation Flow
- To apply the "Tracing" font effectively, please choose an elegant or modern simplicity design for your packaging. On a black background, ensure contrast by using light-colored fonts such as white, silver, or gold. Maintain a clear hierarchy by selecting appropriate font sizes. Adjust spacing and kerning for legibility and visual balance, and center-align text elements for a pleasing composition. On a white background, create contrast by using dark-colored fonts like black or charcoal gray, and establish a clear hierarchy with varying sizes. Adjust spacing and kerning for legibility and aesthetics, while maintaining consistent alignment for a clean and organized appearance. Remember to test the font on actual packaging materials, consider printing variations, and proofread for readability.
- Team Members
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