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Chavannes د چای بسته by Yifu Pan

Chavannes د چای بسته by Yifu Pan is a highly esteemed winner of the very prestigious 2025 د برونز A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.


برونزبسته‌بندي· 2025

Chavannes د چای بسته

by Yifu Pan

Client: Chavannes

د برونز A' Design Award جایزه Winner in بسته‌بندي Category

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Verified Award Winner

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Colors

The Design

About Chavannes د چای بسته

شاوانیس یوه د چای بسته ده چې د شاوانیس چای او د چین د دونهوانګ موزیم ترمنځ د یوې ګډې پروژې په توګه رامنځته شوې ده. دا بسته د لرغوني ابریشمي لارې څخه الهام اخیستل شوې یوې اووه‌ برخیزې لړۍ سره اړوند ده، او دا نسخه د ګانسو ولایت دونهوانګ د اصلي بصري موضوع په توګه غوره کوي. د دونهوانګ دیوالي انځورونو د الوتونکو اپساراس انځورونه د وویي راک چای سره یوځای شوي ترڅو د ابریشمي لارې او د چای کلتور ترمنځ ملاقات وښیي. د ډالۍ بکس د خړ بورډ او ځانګړي کاغذ څخه جوړ شوی چې د ګرمو نښانونو، UV او نقشي چاپ سره سمبال شوی. دوه مخالف کشوکې هرکومه درې کوچنۍ بکسونه لري، او هره بکس یوه د چای بګ لري.

The Recognition

About the د برونز A' Design Award جایزه

Chavannes د چای بسته د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له Chavannes د چای بسته څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. Chavannes د چای بسته اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This product is a joint product of Chavannes Tea and the Dunhuang Museum in China. Sha Huang is one of the seven silk road mask series products of Chavannes Tea, and China's Gansu Dunhuang is the main visual element, combining the Flying Apsaras sculptures of Dunhuang with Chinese Wuyi Rock Tea. It showcases the fusion of the Silk Road and tea culture. In our design, we use exquisite illustration envelopes and double-drawer boxes to display the refinement of the tea packaging and brand tonality.
Dimensions & Packaging
250mm(W)*45mm(D)*180mm(h)
Tags
CHAVANNES,panyifu,IFPD,tea package,YIFUPAN
Production Technology
The process uses gray plate material and special paper, combined with hot stamping/UV/relief printing techniques. The box is a double-drawer box with three small boxes on both sides, each containing a separate tea bag.
Design Challenge
n this series, we need to maintain the same illustration and packaging design style as the other six Silk Road series of the tea brand. While delivering the brand value of tea.
Research
The Silk Road Dunhuang Flying Apsaras Series packaging we designed for Chavannes Tea is the first of the seven series we designed for the brand.
From the ancient Sanxingdui to the Terracotta Warriors of Emperor Qin Shi Huang to Dunhuang, it follows the route of the ancient Silk Road from east to west. This packaging is the Dunhuang Flying Apsaras series.
In terms of craftsmanship and illustration, we have made every effort to restore the beauty of the fusion of Dunhuang murals and Chinese tea. It is not only a fusion of culture and visuals, but also a fusion of the ancient Silk Road and tea.
Inspiration
The inspiration for the packaging design of Chavannes Tea comes from the ancient Silk Road that passed through Dunhuang in China. The exquisite style of the packaging is derived from the Flying Apsaras and Buddha statues in the Dunhuang murals, which we combined with Wuyi Rock Tea. We showcase the brand colors imperial purple and the brand symbol to display the overall tone of Chavannes Tea.
Project Duration
2024/5
Operation Flow
The gift box of this tea package is light and compact, and adopts the form of opposite-pull drawer packaging, which is easy to carry and collect. Gray board gift boxes and cardboard four-color printing envelopes are used, while different processes such as bronzing, UV and bump are used to highlight the temperament of packaging and the classical and mysterious beauty of the Silk Road and Chinese Dunhuang culture.
Team Members
Yifu Pan
Image Credits
Designer/Photo/video Yifu Pan

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