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Reusable د پاسولو وړ کپ by Kalina Gotseva

Reusable د پاسولو وړ کپ by Kalina Gotseva is a highly esteemed winner of the very prestigious 2025 د اوسپنې A' Design Award جایزه in پایدار محصولاتو، پروژو او شنه ډیزاین Competition Category.


اوسپنهپایدار محصول· 2025

Reusable د پاسولو وړ کپ

by Kalina Gotseva

د اوسپنې A' Design Award جایزه Winner in پایدار محصول Category

Colors

The Design

About Reusable د پاسولو وړ کپ

Reusable یو د پاسولو وړ کپ دی چې د کور نه بهر د څښاک لپاره ډیزاین شوی. دا کپ یو کوچني او فشرده بڼې ته را ټولیږي چې په جیب یا بګ کې ځای شي. Reusable د خوراکي درجې سلیکون او د BPA پرته پلاستیک څخه جوړ شوی، چې د انجیکشن مولډینګ له لارې شکل ورکړل شوی دی. دا کپ ۲۵۰ ملي لیتره ظرفیت لري او د ۸۷ ملي متره پلنوالی او ۱۲۲ ملي متره لوړوالی لري. د کپ د پرانیستلو لپاره، پورتنی څنډه پورته کش کیږي تر هغه چې خپل ځای کې قفل شي. د کپ د تړلو لپاره، څنډه ښکته فشار ورکول کیږي تر هغه چې هواره پاسه شي. Reusable د یو ځل کارېدونکو کپونو لپاره یو بدیل وړاندې کوي او د غیرضروري توکو د کچې کمولو کې مرسته کوي.

The Recognition

About the د اوسپنې A' Design Award جایزه

Reusable د پاسولو وړ کپ د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Reusable د پاسولو وړ کپ څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Reusable د پاسولو وړ کپ د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design is a foldable, reusable cup that combines portability, durability, and eco-friendliness. What sets it apart is its ability to collapse into a compact form, making it easy to carry in pockets or bags. Crafted from durable, food-grade silicone and BPA-free plastic, it ensures safety and longevity. Its sleek, modern design promotes sustainability by providing a stylish alternative to disposable cups, thereby reducing environmental impact and encouraging responsible consumption.
Dimensions & Packaging
Width 87mm x Height 122mm 250 ml
Tags
cup, Sustainable Design, coffee cup, eco design, Drinkware Mug, Coffee, foldable cup
Production Technology
The foldable cup design was achieved through iterative prototyping using CAD software. We employed injection molding for precision in mass production, utilizing food-grade silicone and BPA-free plastic to ensure safety and durability.
Design Challenge
The toughest challenge in this design activity was achieving a balance between compactness and durability. Creatively, we faced the obstacle of ensuring the cup could fold efficiently without compromising its structural integrity. The final concept of the foldable cup emerged as a response to countless iterations, material testing, paper prototyping, and 3D printing.
Research
The final concept of the foldable cup emerged as a response to countless iterations. In the process, a huge role played sculpting through various types of prototyping. Paper prototypes were used for proportion and geometry relationships, and 3D printing prototyping with soft plastics was used to test shape and thicknesses. Followed by extensive research on materials from which to manufacture.
Inspiration
Reusable's journey began with a simple question: How can we make eco-friendly choices effortlessly integrated into our routine? Inspired by the beauty of simplicity and functionality followed by the quest to create a solution that combines convenience with sustainability. Reusable boasts a unique collapsible design that transforms it from a full-sized cup into a compact, pocket-friendly form factor.
Project Duration
The idea was born in 2019, but the project commenced in January 2023 and concluded in April 2024. The design and development phases took place in Bulgaria. This timeline allowed for extensive research, prototyping, and user testing, ensuring the final product met high standards of functionality and sustainability.
Operation Flow
The foldable cup is easy to use. To operate, simply expand the cup by pulling on the top rim until it locks into place. To collapse, push down gently until it folds flat.

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