Mahjong Lucky Coffee د کافي بسته بندي by Wenduan Su

Mahjong Lucky Coffee د کافي بسته بندي by Wenduan Su is a highly esteemed winner of the very prestigious 2025 د برونز A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.

برونزبسته‌بندي· 2025

Mahjong Lucky Coffee د کافي بسته بندي

by Wenduan Su

Client: Shenzhen Technology Unversity

د برونز A' Design Award جایزه Winner in بسته‌بندي Category

14,802

Verified Award Winner

Verify Award Status for #162841

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mahjong Lucky Coffee د کافي بسته بندي

د مهجونګ لکي کافي یو د کافي بسته بندۍ ډیزاین دی چې د مهجونګ، یو دوديز چینايي لوبې څخه الهام اخیستی. هره بسته یوه میاشت کافي لري، چې د مهجونګ ټایلونو د دوو لاسونو سره مساوي ده. یو لاس د بریالي لاس په ډول تنظیم شوی دی. دوهم لاس د پیرودونکي لخوا بشپړ کیږي، ځکه چې د کافي هره برخه لکه یو ټایل ایستل کیږي او نمونه پټه پاتې کیږي تر هغه چې برخه پرانیستل شي. جرآتمن نارنجي او سور رنګونه او ځوانه لیکنه ځوانو مصرف کوونکو ته وربلل کیږي. دوه خوندونه وړاندې کیږي. بسته بندي یوه ورځنۍ عادت یوه لوبه ته بدلوي.

The Recognition

About the د برونز A' Design Award جایزه

Mahjong Lucky Coffee د کافي بسته بندي د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له Mahjong Lucky Coffee د کافي بسته بندي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. Mahjong Lucky Coffee د کافي بسته بندي اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: draws inspiration from the Chinese quintessence of Mahjong. The combination of Mahjong and coffee is full of gamification, making the coffee packaging more interesting. Mahjong is becoming more and more popular among young people, so the font design of Mahjong is more youthful, and the color is boldly matched, orange-red - food color. A bag of coffee is exactly one month's supply, which is two hands of cards. One hand of cards is designed to be a good hand in the hope of bringing good luck to the buyer, and the other hand needs to be completed by the buyer through the interactive action of drinking coffee every time, which has the attributes of a blind box. It increases playability and repurchase.
Dimensions & Packaging: The test model was completed using 3D printing and origami techniques.
Tags: Coffee packaging, mahjong culture，gamification design,Chinese traditional culture
Production Technology: Mold Injection，Origami
Design Challenge: Mahjong and coffee are combined, and the interactive design of the actions is the same, drawing coffee is the same as drawing a mahjong tile
Research: Because mahjong is fun and interesting. In China, mahjong culture is becoming more and more popular among young people. Mahjong culture appears in many aspects of life, and mahjong games are gradually being recognized and loved by people from all over the world. We want to design something for the mahjong culture that everyone loves.
Inspiration: Drawing inspiration from the Chinese quintessence of Mahjong, the combination of Mahjong and coffee, full of gamification, makes coffee more interesting
Project Duration: Design will start in Shenzhen in December 2023 and will be exhibited in the university exhibition hall
Operation Flow: Users drink a cup of coffee every day and draw a portion of coffee, which is very similar to drawing cards in a mahjong game. Each card is full of unknowns. After drinking the coffee, different card patterns can be arranged to win the game, just like winning a mahjong game. And mahjong coffee has two flavors to choose from.