Goldwin Headquarters دفتري داخلي ډیزاین by Good Place and Maf

Goldwin Headquarters دفتري داخلي ډیزاین by Good Place and Maf is a highly esteemed winner of the very prestigious 2025 د سپینو زرو A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.

سپین زردننۍ ډیزاین· 2025

Goldwin Headquarters دفتري داخلي ډیزاین

by Good Place and Maf

د سپینو زرو A' Design Award جایزه Winner in دننۍ ډیزاین Category

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The Design

About Goldwin Headquarters دفتري داخلي ډیزاین

د ګولډوین شرکت، چې نړیوال برانډونه لکه The North Face پراختیا ورکوي، د مرکزي دفتر د ځای بدلولو پروژه د ۶۰۰۰ مربع متره یووالی لرونکی دفتري فضا رامنځته کړی دی. دا نوی فضا د خبرو اترو لپاره د پلیټفارم او د ګولډوین د نړیوال پراختیا لپاره د بنسټ په توګه کار کوي. د شرکت د اصالت سره د ژمنې سره سم، د ټولو پای ته رسولو موادو لپاره یوازې طبیعي مواد کارول شوي دي. د ډیزاین مفهوم د شپږو پوړونو همغږی ادغام په یو واحد ډول کې تصور کوي، د یوې واحدې ونې په څیر، چې په هر پوړ کې د ځانګړو څرګندونو سره یو عضوي فضايي جوړښت رامنځته کوي.

The Recognition

About the د سپینو زرو A' Design Award جایزه

Goldwin Headquarters دفتري داخلي ډیزاین د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Goldwin Headquarters دفتري داخلي ډیزاین څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Goldwin Headquarters دفتري داخلي ډیزاین یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project incorporates traditional Japanese techniques, such as plastering, mud walls and borrowed scenery, and uses natural materials for all finishing materials. This approach reflects a sincere commitment to authenticity. The use of plastering for floor and furniture finishes demonstrates a respect for craftsmanship. Additionally, the integration of the interior with the outdoors creates a sense of openness and harmony with the surrounding environment.
Dimensions & Packaging: 41500mm×55400mm×21185mm
Tags: Office, Office Interior, Workplace, Workspace, OfficeDesign
Production Technology: The entrance features a textured rammed earth finish layered horizontally and irregularly shaped natural stones that express a vibrant and powerful sense of life, contrasting with the linear ceiling lighting and stone materials. Some floors feature abundant wood to promote comfort, while others showcase a minimalist design with exposed base materials like LGS, resulting in a diverse office environment.
Design Challenge: The primary challenge was in utilizing these non-uniform natural materials effectively. Through a detailed examination of the touch, shape, and texture of the materials, we ensured that the final product met the highest standards of fit and warmth. We meticulously arranged the veneer, cut from the same tree in the order it was harvested, to ensure a cohesive piece. Another challenge was creating a cohesive look while reusing over 80% of the furniture collected from various offices.
Research: Through site visits to client stores and labs, we gained insight into the brand's philosophy by observing the production process. Field research was conducted on the surrounding environment and the movement of passersby, considering the view of the office from Aoyama Street as a tool for brand communication. Additionally, 3D rendering tools were employed to present images to the client, facilitating discussions to ensure there was no discrepancy.
Inspiration: Goldwin's design incorporates 3 brand concepts: "Life with Nature," "Do More with Less," and "Dedication to Detail." These concepts encourage a sense of unity with nature and the development of shared values, promote new ideas born from minimalism, and emphasize uncompromising attention to materials and details, respectively. Based on these ideas, the design imagines a "strongly growing tree" throughout 6 floors, changing the spatial composition on each floor to create a creative space.
Project Duration: The project started in March 2023 and finished in May 2024 in Tokyo, Japan
Operation Flow: The office has been designed to incorporate features specialized for the use of each floor, with the aim of accommodating the diverse tasks of employees. The press room and coworking space are located adjacent to each other to facilitate seamless and lively communication. The upper floors feature a minimalist interior design and highly adaptable furnishings, fostering an environment conducive to creative discussions.
Team Members: Designer: Saori Takata(GOOD PLACE)
Designer: Ryota Unno(GOOD PLACE)
Designer: Toshiya Maekawa(Maf)
PM: Yosuke Kunii(GOOD PLACE)
PM: Haruna Kageyama(GOOD PLACE)
Image Credits: Photographer: Keiko Chiba (Nacasa & Partners)