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Abra Mode د پانتي هوز (پتلونیزو جرابو) بسته بندي by Sajad Izadi

Abra Mode د پانتي هوز (پتلونیزو جرابو) بسته بندي by Sajad Izadi is a highly esteemed winner of the very prestigious 2025 د اوسپنې A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.


اوسپنهبسته‌بندي· 2025

Abra Mode د پانتي هوز (پتلونیزو جرابو) بسته بندي

by Sajad Izadi

Client: Abra Mode

د اوسپنې A' Design Award جایزه Winner in بسته‌بندي Category

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Verified Award Winner

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Colors

The Design

About Abra Mode د پانتي هوز (پتلونیزو جرابو) بسته بندي

ابرا موډ د پتلونیزو جرابو لپاره د بسته بندۍ یوه بکسه ده. دا بکسه د کریم او طلایي رنګونو کارډبورډ نه جوړه شوې ده چې د آرامۍ، نرمۍ او تجملي والي احساس راپیدا کوي. په بکسه کې د یوې ښځینه پښې په څپرکي (کراس شوي) بڼه یوه کړکۍ د کالب په مرسته پرې شوې ده چې د کپړې جوړښت، مقدار (کثافت) او رنګ ښکاره کوي. دا کړکۍ د هرې رنګ یا ډیزاین لپاره د نوې بکسې چاپولو ضرورت له منځه وړي. پوښښ اوبو اساس لري، مات (بې برېښنا) او بیا کارونې وړ دی، او د بکسې پر سطحه د ګوتو نښې منع کوي. د بکسې اندازه ۱۳۸ ملي متره پلنوالی، ۲۵ ملي متره ژوروالی او ۲۴۰ ملي متره اوږدوالی ده. د بکسې بنده بڼه محصول د خاورو او پلورنځیو کې د لاسي کارونې له زیان څخه ساتي.

The Recognition

About the د اوسپنې A' Design Award جایزه

Abra Mode د پانتي هوز (پتلونیزو جرابو) بسته بندي د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Abra Mode د پانتي هوز (پتلونیزو جرابو) بسته بندي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Abra Mode د پانتي هوز (پتلونیزو جرابو) بسته بندي د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
We all live in a modern world, a world where everything is introduced by brands, and people follow them.
These brands dictate what we should wear, what we should eat, or what we should listen to.
A brand that does not lead in packaging design cannot shape tastes.
In this packaging, an effort has been made to create a design that performs differently compared to other similar brands.
Tangibility, product visibility, and ease of use were among the priorities for the brand.
Dimensions & Packaging
Width:138mm Depth:25mm Height:240mm
Tags
Fashion, Packaging design, Pantyhose, Design, Graphic Design
Production Technology
In the production of the box, cream and gold colors have been used to convey a sense of calmness, softness, and luxury.
The cardboard coating is made from water-based materials, making it recyclable and environmentally friendly. A window has been created on the box using a mold, which showcases the fabric's texture, density, and color.
The water based coating has been designed to be matte, ensuring that no fingerprints are left on the box when touched.
Design Challenge
The biggest challenge has always been to correctly understand the target audience and provide a solution that aligns with the problem statement.
The product should stand out, be appealing to women, convey a sense of softness and delicacy, and most importantly, the design idea should not be limited to graphics alone. It should also influence the product's structure, allowing the visual identity to expand for other products as well.
Research
The packaging for this type of product is usually designed to resemble a tag or a hanger, and all brands have relied on this form of packaging. When selecting the product in the store, the buyer would touch the product, or it might fall from their hands onto the store floor. It could also take a long time for the product to be sold, during which dust and dirt might accumulate on the product itself. All of this happened because the product was not fully covered.
Inspiration
All women wear their beautiful dresses when invited to gatherings and celebrations.
When they sit on chairs or when models pose for fashion photography, they often cross their legs.
This form and posture of women is commonly seen, and the designer decided to draw inspiration from this form for the product identity design, incorporating it as a window-like feature on the box.
Project Duration
The project started in June 2023 in Tehran and finished in October 2023 in tehran and was launched in the Iranian market.
Operation Flow
This packaging is designed in such a way that it directly highlights the product itself. The window, shaped like a woman's leg, allows the audience to understand the type, color, and fabric texture of the product.
There is no need to produce and print a new box for every color or design.
If the manufacturer wishes to expand their product line in the future, they can extend the visual identity by changing the shape of the window to represent a skirt or a shirt.
Team Members
Graphic Designer:Sajad Izadi
Image Credits
Graphic Designer:Sajad Izadi

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