Montigo Experience Store د پرچون پلور ډیزاین by Chong Hean Teo is a highly esteemed winner of the very prestigious 2025 د اوسپنې A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.
اوسپنهدننۍ ډیزاین· 2025
Montigo Experience Store د پرچون پلور ډیزاین
Client: Montigo
د اوسپنې A' Design Award جایزه Winner in دننۍ ډیزاین Category
Verified Award Winner
Verify Award Status for #170408The Design
About Montigo Experience Store د پرچون پلور ډیزاین
د مونټیګو هایډریشن هیون د سینګاپور په آیون آرچرډ کې د منحني او جامع سټور له لارې چاپیریال ته احترام لرونکی پرچون پلور بیا تعریفوي. د یوې متحرکې منحني ویډیووال په مرکز کې، دا ډیزاین د یو ځل کارولو وړ پوسټرونه د تطبیق وړ ډیجیټل مینځپانګې سره بدلوي، چې د موادو ضایعاتو او کاربن فوټ پرنټونو کې کمښت راولي. د لیزر حکاکۍ متقابل سټیشنونه او د رنګونو ځلانده نړۍ پیرودونکو ته د شخصي حرارتي بوتلونو جوړولو بلنه ورکوي. د حرکي جذابیت سره د شخصي کولو یوځای کوي.
The Recognition
About the د اوسپنې A' Design Award جایزه
Montigo Experience Store د پرچون پلور ډیزاین د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Montigo Experience Store د پرچون پلور ډیزاین څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Montigo Experience Store د پرچون پلور ډیزاین د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Montigo’s Hydration Haven redefines eco-conscious retail through a curvilinear, immersive store at Singapore’s ION Orchard. Centered on a dynamic curved videowall the design replaces disposable posters with adaptive digital content, slashing material waste and carbon footprints. Interactive laser-engraving stations and a vibrant “color wonderland” invite customers to craft personalized thermal bottles. Merges kinetic allure with customization.
- Dimensions & Packaging
- 6872mm x 6172mm x 4050mm
approximately 452sqft - Tags
- Sustainable Retail Tech, Customization, Curvilinear Architecture, Eco-Conscious Design, Brand Immersion,Montigo
- Production Technology
- the overview design was first draft in freehand , then transfer into AutoCAD to get it's proper layout. and ultimately build and render the 3D models with sketchup & vray.
- Design Challenge
- Designing for a compact, transit-adjacent space demanded strategic use of technology and form. The curved video wall addressed spatial constraints by optimizing vertical visibility, ensuring the store stood out amid visual clutter while serving as a sustainable alternative to disposable signage. Durable, locally sourced materials were prioritized to withstand high foot traffic, aligning with circular design principles.
- Research
- The primary intent was to create a dynamic, interactive environment that mirrors Montigo’s ethos of individuality, vibrancy, and environmental stewardship.
Key goals included:
Elevating the in-store customization journey through tactile and digital touchpoints.
-Capturing attention from fast-moving commuters.
-Reinforcing brand identity through spatial aesthetics.
-Minimizing environmental impact.
The result is a retail environment transcending transactional space, offering a multisensory journey where customers “drink their way” through color, light, and personalization. - Inspiration
- The store’s architectural language draws direct inspiration from Montigo’s thermal bottle silhouette, translating its ergonomic curvature into a full-scale spatial experience. The undulating facade and interior layout echo the bottle’s fluid form, creating a tangible connection between product and environment.
The curved video wall emerged as a kinetic reinterpretation of Montigo’s customizable ethos. - Project Duration
- The design process started in June 2024. Videowall was fabricated in Shenzhen. Renovation started in September 2024 and completed in October 2024 in ION Orchard Singapore.
- Operation Flow
- The result is a retail environment transcending transactional space, offering a multisensory journey where customers “drink their way” through color, light, and personalization. By merging digital allure with tactile engagement and sustainable practices, Montigo’s store has become a landmark of experiential retail - driving footfall, dwell time, and emotional connection to the brand while setting a benchmark for eco-conscious retail design.
- Patents
- All Copyrights reserved by Chong Hean Teo
Trademark by RPG Commerce Sdn Bhd - Team Members
- Teo Chong Hean(Mason)
- Image Credits
- Image #1: Photographer Ching, Shop Front,2024.
Image #2: Photographer Ching, Product Wall,2024.
Image #3: Photographer Ching, Display Counter,2024.
Image #4: Photographer Ching, Laser Engraving Counter/Cashier,2024.
Image #5: Photographer Ching, Videowall display,2024.
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