Masseria Auraterrae د طبیعت آرامځای by Bepi Povia is a highly esteemed winner of the very prestigious 2025 د اوسپنې A' Design Award جایزه in د معمارۍ، ودانۍ او جوړښت ډیزاین Competition Category.
اوسپنهمعماري· 2025
Masseria Auraterrae د طبیعت آرامځای
by Bepi Povia
Client: BPI&G + Partners
د اوسپنې A' Design Award جایزه Winner in معماري Category
Verified Award Winner
Verify Award Status for #171207The Design
About Masseria Auraterrae د طبیعت آرامځای
ماسیریا اوراتیره یو طبیعي آرامځای دی چې د ایټالیا په پولیا ولایت کې، په پولینیانو ا ماره کې موقعیت لري. دا پروژه په 120000 مربع متره ځمکه کې د 3000 مربع مترو زاړه ودانۍ بیا رغونه کوي. ډیزاین د "ریښو" مفهوم تعقیبوي، چې هغه دودیزو کړنو، سیمهییزو موادو او له نسل څخه نسل ته لیږدول شویو جوړښتي تخنیکونو ته ارزښت ورکوي. په سیمه کې شته مواد د لیږد اړتیاوې کموي او د سیمهییز اقتصاد ملاتړ کوي. د باران اوبو راټولول، تجدیدشونې انرژي او د عضوي فاضلاتو مدیریت پکې شامل دي. د ډبرو کتیبې او نور تاریخي عناصر هم خوندي شوي دي.
The Recognition
About the د اوسپنې A' Design Award جایزه
Masseria Auraterrae د طبیعت آرامځای د اوسپنې A' Design Award جایزې ګټونکی دی، یوه ویاړلې پېژندنه چې ښو ډیزاینونو ته ورکول کېږي چې هغه مسلکي او صنعتي اړتیاوې پوره کوي چې له ښه ډیزاین شویو جوړښتونو څخه تمه کېږي. د اوسپنې ګټونکي د خپلو جوړوونکو لویه مهارت، لوړه تخصص، کارپوهانه پوهه او خلاقي وړتیا ښيي. له Masseria Auraterrae د طبیعت آرامځای څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران جوړښت وي چې عملي او نوښتګر دی. دا د اوسپنې A' Design Award جایزې ګټونکی ډیزاین د صنعت غوره کړنلارې یو ځای کوي او وړ تخنیکي ځانګړتیاوې لري چې له پوهې او استعداد سره تړلي دي. Masseria Auraterrae د طبیعت آرامځای د خپل دقت له امله درناوی کېږي او د ژوند د کیفیت داسې ښه والی وړاندې کولو لپاره ډیزاین شوی چې نړۍ یو ښه ځای ګرځولو کې مرسته کوي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Masseria Auraterrae is made with Roots Philosophy. The Roots concept integrates indigenous knowledge into architectural design by valuing traditional practices, local materials, and construction techniques passed down through generations. This approach not only preserves cultural heritage but also promotes sustainable and contextually relevant design.
- Dimensions & Packaging
- 3000 Sqm Historical Building
120000 Sqm Land Management - Tags
- Puglia, Resort, Vineyard, Travel Exeperiences, Best Pratice, Roots Design, Bepi Povia
- Production Technology
- Masseria Auraterrae is Sustainability and Resilience project
centrated to the Roots Concept, re-using Local Materials, Reducing environmental impact by using locally available materials, decreasing the need for transportation and promoting the local economy. The building was made byTraditional Construction Techniques as applyng construction methods that have proven to be sustainable and adaptable over time. The Roots Concept implement rainwater harvesting systems, renewable energy sources, and organic waste management. - Design Challenge
- Projects offering an immersive experience, transforming spaces into places that tell a story and engage the senses.
Application of the experiential tourism concept, where guests of five-star hotels can experience Puglian culture through design and the surrounding environment. - Research
- Every part of the Histric Building is a careful recovery of what already existed, including the vegetable gardens in the ancient walls, the church, the reception areas and the refectory. The oldest historical elements found have been preserved, even where they are not very functional, but express great historical value. Some elements are no longer found today, unfortunately. In the face of the many epigraphs that we have found on the masseria and cleaned so that every traveler could read and interpret them according to their own sensitivity, many others have been lost; I think of the stone inscription that was located above the entrance to the garden of the officinal herbs that was removed over time as well as other tombstones that told the history of the place.
- Inspiration
- Architecture can empower local communities by actively involving them in the design and construction process. This approach ensures that projects reflect the needs and aspirations of the community, promoting local pride and social cohesion.
- Project Duration
- The Project started in 2022 and was ready for public in June 2024
Polignano a Mare, Puglia, Italy - Operation Flow
- Bepi Povia is a renowned Italian interior designer and garden designer, known for creating the concept of Roots Design on South Italy, Puglia. This innovative style originates in Puglia and is deeply inspired by local craftsmanship and traditions rooted in the Puglian territory. The Auraterrae embraces an entire philosophy centered on cultural roots, the land, and authentic experiences.
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