House of Smaragd ایډونټ بکس by Rilind Hoxha and Haris Murich

House of Smaragd ایډونټ بکس by Rilind Hoxha and Haris Murich is a highly esteemed winner of the very prestigious 2025 د برونز A' Design Award جایزه in د تحایفو ډیزاین Competition Category.

برونزتحایف· 2025

House of Smaragd ایډونټ بکس

by Rilind Hoxha and Haris Murich

Client: Smaragd 1969 / Why Agency

د برونز A' Design Award جایزه Winner in تحایف Category

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Colors

The Design

About House of Smaragd ایډونټ بکس

د سمراګډ کور ایډونټ کلنډر یو منظم جوړښت لرونکی شمارنه بکس دی چې د ماحولیاتي کاغذ او پایدارو موادو څخه جوړ شوی، د تکراري کارونې لپاره ډیزاین شوی. دا په کې څلور په جلا ډول بسته شوي د ګاڼو ټوټې لري، هره یې په جلا خانه کې خوندي ده. بسته بندي بیا کارولو وړ او بیا کارېدونکی دی، چې چاپېریال اغېز کموي. د بکس ډیزاین هرې خانې ته کنټرول شوی لاسرسی ته اجازه ورکوي، د حیرانتیا عنصر ساتي پداسې حال کې چې توکي خوندي وي.

The Recognition

About the د برونز A' Design Award جایزه

House of Smaragd ایډونټ بکس د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له House of Smaragd ایډونټ بکس څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. House of Smaragd ایډونټ بکس اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: House of Smaragd Advent Calendar is a structured countdown box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
Dimensions & Packaging: 164x164x42mm, Gold plated & ecologically colored recycled paper.
Tags: Christmas, Advent, Gifts, Jewelry, Marketing, Packaging.
Production Technology: Sketched and Produced in Adobe Illustrator. Print execution done by hand.
Design Challenge: The hardest part was what the theme of the advent box was gonna be.

The first themes were including miracles and surprises, but then we opted for a royalty like direction, for example House of Tudor.

The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility.
Research: The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
Inspiration: The advent box takes inspiration from vintage advent boxes, incorporating a classic multi-compartment structure that enhances the anticipation of weekly reveals. Traditional advent calendars featured individually sealed sections, a concept replicated here with four separate compartments, each containing a unique jewelry piece.
Project Duration: The project piloted in 2023 for the 2024 season, and an initial prototype was released in limited quantities. The final presented version was produced in November 2024, and released on the 9th of December 2024. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
Operation Flow: The front part is opened and there are four boxes inside, which are removable. Each of the boxes contains a piece of jewelry.
Team Members: Rilind Hoxha - Executive Direction & Production
Haris Murich - Creative Direction
Image Credits: Filip Shutarov