Schneider Electric Innovation Hub Tokyo نندارتون by Ryota Unno is a highly esteemed winner of the very prestigious 2026 د برونز A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.
برونزدننۍ ډیزاین· 2026
Schneider Electric Innovation Hub Tokyo نندارتون
by Ryota Unno
Client: Schneider Electric Japan
د برونز A' Design Award جایزه Winner in دننۍ ډیزاین Category
Verified Award Winner
Verify Award Status for #180869The Design
About Schneider Electric Innovation Hub Tokyo نندارتون
د شنایدر الکټریک انوویشن هب ټوکیو یو نندارتون دی چې د لیدونکو د ژورې تجربې لپاره جوړ شوی دی. په یوه واحد محور کې همغږي دایروي پوړ نمونې حرکت د یوې کږې نندارې پرلور لارښوونه کوي چې د کنټرول مرکز په نوم یادیږي، او له څو لوریو څخه ښکاره پاتې کیږي. څپهییزه ټیوب رڼا، چې د بصري پروګرامینګ وسیلې ګراسهاپر (Grasshopper) په مرسته شکل ورکړل شوې، د تور جالي چت او د شطرنجي ډوله پوړ سره توپیر رامنځته کوي. سپینې دیوالونه د نندارې اصلي سطحه جوړوي. پنځهضلعي موډولر صوفې د کیناستو یا غونډو لپاره تنظیمېدلی شي، یا لرې کیدی شي ترڅو د تګ راتګ لاره پرانیستل شي.
The Recognition
About the د برونز A' Design Award جایزه
Schneider Electric Innovation Hub Tokyo نندارتون د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له Schneider Electric Innovation Hub Tokyo نندارتون څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. Schneider Electric Innovation Hub Tokyo نندارتون اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This Innovation Hub showroom features concentric floor patterns on a single axis, centered on the curved display "Control Center." Flow and gaze naturally converge toward the center. Visitors unconsciously follow these arcs into understanding. 360-degree tube lighting contrasts with this centripetal movement, symbolizing ideas chaining and expanding outward. Black grid ceilings and checkerboard flooring provide linear contrast, accentuating the organic lighting's floating quality.
- Dimensions & Packaging
- 20,600mm x 23,500mm x CH2800mm
- Tags
- Showroom, Interior Design, Spatial System, Information Architecture, Curved Display, Immersive Space, Lighting Design, Technology Exhibition, Innovation Hub
- Production Technology
- The undulating lighting forms were generated using the visual programming tool Grasshopper. Building constraints were parameterized to achieve organic quality. White walls serve as the primary exhibition surface, ensuring content visibility and a clean aesthetic. Wood-grain materials in the sustainability area express thematic affinity and warmth. Flooring with special resin coating reduces resource consumption during maintenance and minimizes wastewater from cleaning.
- Design Challenge
- The challenge was achieving dynamic, irregular three-dimensional curved lighting within constraints of display visibility and limited ceiling height. Using the visual programming tool Grasshopper, the form was determined from extensive simulations, establishing fixed positions and overall length. Additionally, careful consideration was given to acoustic concerns due to adjacency with meeting rooms, and to the overall atmosphere planning.
- Research
- This was Japan's first showroom aligned with global design standards across worldwide locations, with the client requesting an immersive space unlike other sites. This required detailed schedule coordination and cost management including hearings with various stakeholders, as well as designs that were new while following other locations. 3D rendering tools were used to present images to the client in real-time, with repeated discussions to ensure no misunderstandings.
- Inspiration
- As technology becomes increasingly abstract, communicating corporate values through "experience" is essential. Conventional showrooms relied on passive models-displaying products and explaining. This project aimed to create an experience where visitors actively feel, think, and understand, with "Immersive" as the starting point. By spatializing innovation-where ideas chain and expand-the design transforms showrooms from "exhibition spaces" into "spaces for cognitive transformation."
- Project Duration
- The project started in March 2025 in Tokyo and was completed in September 2025.
- Operation Flow
- Visitors are guided by concentric floor patterns, naturally walking deeper into the space. The curved "Control Center" is visible from multiple directions for unified information sharing. "The View" enables intuitive exploration through touch. Hybrid exhibitions deepen understanding with each step. Pentagonal modular sofas adapt to use-audience seating, meetings, or removed for circulation. An active environment where visitors experience technology while understanding the company's direction.
- Team Members
- Designer: Ryota Unno
Project Management: Haruna Kageyama
Project Management: Ayako Tsuchida
Project Management: Shogo Komine - Image Credits
- SS Co., Ltd. Kenichi Ohno
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