Qwerty د تخت-صوفه by Andrea Cingoli is a highly esteemed winner of the very prestigious 2018 د سپینو زرو A' Design Award جایزه in د فرنیچر ډیزاین Competition Category.
سپین زرفرنیچر· 2018
Qwerty د تخت-صوفه
Client: CONCEPTICONstudio
د سپینو زرو A' Design Award جایزه Winner in فرنیچر Category
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The Design
About Qwerty د تخت-صوفه
QWERTY یو داسې تخت-صوفه دی چې د کمپیوټر کیبورډ په بڼه جوړ شوی. هره کیلي یوه نرمه بالښت جوړوي چې کارونکي ته د دفتر یا کور په کار کولو کې ملاتړ ورکوي. کوچني بریښنایي موټرونه، چې د لرې کنټرول له خوا کنټرول کیږي، هره کیلي بالښت په جلا ډول تنظیموي، نو ټوله سطحه یې بیا بڼه کیدی شي. لرې کنټرول لس مخکې ټاکل شوي تنظیمات وړاندې کوي، او نور تنظیمات هم زیاتیدی شي. QWERTY د صوفې، تخت، یا په بشپړه توګه دودیز ملاتړ په توګه کارول کیدی شي. دا ډیزاین یو پیژندل شوی ورځنی انځور د یو سپک طنزي لمس سره یو انعطاف منونکی فرنیچر ته اړوي.
The Recognition
About the د سپینو زرو A' Design Award جایزه
Qwerty د تخت-صوفه د سپینو زرو A' Design Award جایزې ګټونکی دی، یوه غیرعادي ویاړلې پېژندنه چې لوړې درجې، ښکلو، لوړو او اغېزناکو ډیزاینونو ته ورکول کېږي. د سپینو زرو ګټونکي ډېر ځلانده او خورا خلاقي کارونه دي چې د خپلو ډیزاینرانو غوره مهارت، استعداد او ځیرکتیا ښيي. له Qwerty د تخت-صوفه څخه تمه کېږي چې یو عالي، نمونه کار وي چې په پام وړ ډول مسلکي او په ژوروالي نوښتګر دی. دا د سپینو زرو A' Design Award جایزې ګټونکی ډیزاین یو ډېر د پام وړ او ستایل شوی اختراع دی چې ګټه رسوي او د هنر، ساینس، ډیزاین او ټیکنالوژۍ حدود مخکې وړي. Qwerty د تخت-صوفه یو جوړښت دی چې پر هغه ډېر حسد کېږي، هیلې ویښوي، مثبت احساسات راوړي او حیرانتیا او تعجب راپاروي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sooner or later, we all end up by falling asleep on our computer’s keyboard. Turning the archetypal image of a keyboard into a sofa bed, QWERTY holds you on its soft keys while working in the office or at home, bringing a pinch of irony in our daily life. Anyway QWERTY is much more than a sofa bed. Thanks to micro electric motors controlled by a remote control, every single keycushion is adjustable to give total freedom. In this way, the furniture becomes a unique and comfortable support.
- Dimensions & Packaging
- W 1100mm X D 3100mm X H 1100mm
- Tags
- qwerty, vintage, flexibility, luxury, couch, sofa
- Production Technology
- stainless steel AISI 304, multi density polymer, artificial waterproof and flame retardant leather, electrical and software equipment, latest generation gel batteries.
- Design Challenge
- The challenge was including such an out of the ordinary functionality in an object that is so familiar to us. The effect that comes from that is a trasfert, between man and object.
- Research
- I wanted to focus on the user experience and try to combine a functional tool and an image archetype in order to produce an innovative object that guarantees flexibility and functionality, while keeping that familiarity of the object we're used to seeing. By using these familiar images, creating a hybrid of parallel world and languages, we decontextualize these forms and give them new meaning and make our lives better. The object fulfills its task by being innovative, not technological.
- Inspiration
- The inspiration for QWERTY came from the many times I have fallen asleep on my keyboard. Thus, it became natural to make the keyboard more comfortable. The natural disposition of a keyboard did the rest and made qwerty the extremely adjustable surface it is.
- Project Duration
- The project was created in 2012 in Teramo, and has won:
IDA Gold winner 2013 in the category of the professional home interior products and the subcategory of interior furniture;
Red Dot Award Design Concept 2016 in the category of furniture. - Operation Flow
- The sofa is flexible, each key is adjustable via a special remote. The remote has 10 per-programed settings, but more can be added. Qwerty can become a bed, a sofa, a completely customizeable surface.
- Patents
- Patented.
Patent No. 001339253-0001
Patent No. 001339253-0002
Patent Holder: Andrea Cingoli
Year:2012
Jurisdiction:EU - Team Members
- Andrea Cingoli
Valentino Castelli
Umberto La Sorda - Image Credits
- CONCEPTICONstudio
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