All Mies Packaging د لاس ساعت بسته بندي by Walmir Luz

All Mies Packaging د لاس ساعت بسته بندي by Walmir Luz is a highly esteemed winner of the very prestigious 2019 د برونز A' Design Award جایزه in د بسته‌بندۍ ډیزاین Competition Category.

برونزبسته‌بندي· 2019

All Mies Packaging د لاس ساعت بسته بندي

by Walmir Luz

Client: All Mies

د برونز A' Design Award جایزه Winner in بسته‌بندي Category

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The Design

About All Mies Packaging د لاس ساعت بسته بندي

آل میس د لاس ساعتونو لپاره د بسته بندۍ ډیزاین دی. بکس د کارډسټاک پرتونو له یوې لړۍ څخه جوړ شوی، چې په مرکز کې د ساعت لپاره یوه پرې شوې ځای لري، چیرې چې ساعت ځای پر ځای کیږي. یوه نازکه ربړینه بېلټۍ په کوچنیو نښانونو (notches) کې پرته وي او پرتونه سره یوځای ساتي. یو بهرنی پوښ اصلي برخه رانغاړي او پرې د برانډ پېژندنه (identity) نقاشي شوې ده. پوښ ته کیدای شي وښویل شي یا د شاتنۍ ټابی (tab) له لارې خلاص شي. کله چې ربړینه بېلټۍ لرې شي، پرتونه سره بېلیږي او ساعت راښکاره کوي. دا پرتوني بڼه د ماډل جوړولو کې کارول شویو ټوپوګرافیکي ماډلونو څخه الهام اخیستې ده.

The Recognition

About the د برونز A' Design Award جایزه

All Mies Packaging د لاس ساعت بسته بندي د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له All Mies Packaging د لاس ساعت بسته بندي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. All Mies Packaging د لاس ساعت بسته بندي اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The All Mies box translates the simplicity of the watch design into a minimal and yet bold packaging. Embracing the same style found on the timepieces, the packaging is carefully designed to create an artful experience from beginning to end. The concept relies on a series of different layers that are tightly fit together as pieces of a puzzle waiting to slowly unveil the final product inside.
Dimensions & Packaging: Width 2-3/4" x Depth 5/8" x Height 11"
Tags: watch packaging, packaging, minimalist box, minimalist packaging, layered box, layered packaging.
Production Technology: The final design uses a series of cardstock layers that feature a timepiece cutout in the center where the main product is supposed to sit. These layers are bundled together by a thin rubber band that rests on small notches. The main core is then enclosed by a final cover that engraves the brand identity of the product and company.
Design Challenge: As the concept of a small startup, the biggest challenge was to achieve a unique design packaging that was elegant and simple at an affordable price. By rejecting generic boxes we had to carefully study production processes and materials that would allow us to achieve a custom design with financial constraints.
Research: The All Mies brand was established following the Miesian style. Every product and packaging are created to be simple and bold by embracing clean lines and a minimalist approach. All designs are generated through the understanding of its function. Tying the functionality of a piece to the establishment of its design enables the whole concept to achieve a holistic approach.
Inspiration: The packaging is inspired on the art of model making: topographic models can be created to illustrate mass and shape through the use of a sequence of layers. The final design expands upon the architectural identity of the brand by creating a play between volumes and voids and lets form follow function.
Project Duration: October 2018 to January 2019. Los Angeles/CA, USA
Operation Flow: When completely enclosed, the packaging can be opened by either sliding the core out of the cover or opening the cover from the back tab. Once the cover is removed, the main core is untied by removing the rubber band. Once the rubber band is removed, the main core becomes a series of independent layers that reveals that watch at its center.
Team Members: Creative Director: Walmir Luz
Designer: Philip Paul
Image Credits: Image #1: All Mies LLC
Image #2: All Mies LLC
Image #3: All Mies LLC
Image #4: All Mies LLC
Image #5: All Mies LLC
Image #6: All Mies LLC