Masstone د فیشن بوتیک داخلي ډیزاین by SpActrum

Masstone د فیشن بوتیک داخلي ډیزاین by SpActrum is a highly esteemed winner of the very prestigious 2021 د برونز A' Design Award جایزه in د دننۍ فضا او نندارتون ډیزاین Competition Category.

برونزدننۍ ډیزاین· 2021

Masstone د فیشن بوتیک داخلي ډیزاین

by SpActrum

Client: SpActrum

د برونز A' Design Award جایزه Winner in دننۍ ډیزاین Category

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Colors

The Design

About Masstone د فیشن بوتیک داخلي ډیزاین

ماسټون د چین په تایوان ښار کې د فیشن بوتیک لپاره داخلي ډیزاین دی. دا بوتیک په دوو پوړونو کې ۵۲۰ مربع متره ځمکه پوښي او د دننه باغ په ډول ترتیب شوی دی. یو لوی نرم لوړ لاره ننوتنې ته رسیږي، او یوه رمپ یې پورتني پلیټ فارم سره نښلوي. درې لنډې زینې نورې لارې زیاتوي. رمپونه، پلیټ فارمونه او زینې د رن‌وی شوونو، فټینګ، پلورنې او آرام لپاره کارونې ملاتړ کوي. موادو کې انوډایزډ الومینیم پلیټونه، GRG، ترازو او فولادي جوړښت شامل دي. یو په خپلواکه توګه اوبه شوی شنه دیوال د جیومیټري نرموالی زیاتوي. کانکریټي جوړښت د ښکاره پریښودل شوی دی.

The Recognition

About the د برونز A' Design Award جایزه

Masstone د فیشن بوتیک داخلي ډیزاین د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له Masstone د فیشن بوتیک داخلي ډیزاین څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. Masstone د فیشن بوتیک داخلي ډیزاین اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Models walk on the runway from the beginning of the ramp to the end; customers wander from the fitting room to the cashier, while waiters taking the coffee step on to the leisure platform. There are numerous separate movements interactively weaving through the space, defining the Masstone Fashion Boutique in Taiyuan, China.
Dimensions & Packaging: The site has a total area of 520 Sq.mt.and is split in two floors
Tags: boutique, fashion, interior design, retail, vertical greening, GRG
Production Technology: anodized aluminum plates, GRG, terrazzo, steel structure, auto-irrigated green wall
Design Challenge: Fashion boutiques have become a growing trend of China’s real economy. Many stereotyped styles are portrayed in them, such as artistic, simple European, dark or industrial styles. This project attempted to provide another answer by dissolving the myth of style, confronting and accepting the spatial characteristics and acknowledging the essential needs of human beings. In order to highlight the real, not only is the concrete structure exposed, but also some of the traces of the construction stage are retained. This quality has verified its value after the completion, and the space has now been recognized by many internationally famous fashion designers.
Research: Fashion boutiques have become a growing trend of China’s real economy. Many stereotyped styles are portrayed in them. This project attempted to provide another answer by dissolving the myth of style, confronting and accepting the spatial characteristics and acknowledging the essential needs of human beings. In order to highlight the real, not only is the concrete structure exposed, but also some of the traces of the construction stage are retained. The value of keeping these real features has been acknowledged since its completion, and the space has now been recognized by many internationally famous fashion designers.
Inspiration: The design concept came from a straight fusion of fashion shows and natural stone forms. Inspired by the floating stands around the show stage, which simulate the ups and downs of stacked rocky paths, the basic concept was born: there would be an inner garden, inheriting the modernist tradition, omitting decoration and narrative, and providing a venue for multiple events by using basic architectural features, such as ramps, platforms, and ladders.
Project Duration: The project started in March 2017 and finished in September 2017 in Beijing, and was constructed from July 2017 to January 2018 in Taiyuan.
Operation Flow: The primitive idea of the design was developed into a large and gentle slope towards the entrance. The track from the ramp to the top platform forms a coherent path, while three short stairs were constructed to allow possibilities of more paths.
Team Members: Leader Architect: Yan Pan
Partner: Zhen Li, Yu Zheng
Designer: Sha Luo
Image Credits: image: Zhen Li, Yan Pan