niroKey Dispositivo de Reconhecimento Facial by Baidu Ai Cloud Hci Lab

niroKey Dispositivo de Reconhecimento Facial by Baidu Ai Cloud Hci Lab is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ferro in Design de Produtos de Segurança, Proteção e Vigilância Competition Category.

FerroProdutos de Segurança· 2020

niroKey Dispositivo de Reconhecimento Facial

by Baidu Ai Cloud Hci Lab

Client: Baidu

A' Design Award de Ferro Winner in Produtos de Segurança Category

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Verified Award Winner

Verify Award Status for #100546

View at A' Design Award Press Release Award Badge

Colors

The Design

About niroKey Dispositivo de Reconhecimento Facial

O niroKey é um dispositivo de reconhecimento facial para controle de acesso, registro de presença em conferências, controle de ponto de funcionários, recepção de visitantes e pagamentos. A forma arredondada e o vidro frontal curvo criam um corpo único e contínuo, com acabamento branco fosco que confere uma aparência acolhedora. Câmeras de luz visível e infravermelha garantem uma identificação segura, e uma luz de preenchimento oculta permite o uso em ambientes escuros ou com contraluz. Um rosto é reconhecido em cerca de meio segundo. O invólucro em alumínio dissipa o calor, e um suporte modular se adapta à instalação sobre mesa, em parede ou no piso.

The Recognition

About the A' Design Award de Ferro

niroKey Dispositivo de Reconhecimento Facial conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que niroKey Dispositivo de Reconhecimento Facial seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, niroKey Dispositivo de Reconhecimento Facial merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: niroKey is a universal face recognition device for access control, conference sign-in, company attendance, visitor reception, and payment scenarios. It can complete identification with a seamless user experience improving the smart management efficiency of enterprise. NIRO-Key uses an elegant and round design, combined with 2.5D curved glass and matt white CMF to create a unibody design language for a more friendly user experience.
Dimensions & Packaging: 400mm x 140mm x 140mm
Tags: Face recognition, AI, office equipment, smart assistant, access control, payment
Production Technology: In order to achieve rapid heat dissipation, the whole machine uses aluminum material, and the overall heat dissipation performance is excellent. The visible light and infrared cameras can realize biological recognition for high safety. The fill light on the top of the device allows the device to work normally in backlit or dark environments. The fill light is subtly hidden in the gradient printing details at the top of the screen, and the visual experience is completely integrated.
Design Challenge: In order to meet completely different use scenarios, the product has a modular design while retaining as many common parts as possible. Retractable, adjustable angle, flexible assembly and disassembly of the modular equipment bracket, can be adapted to a variety of heights of the desktop, wall-mounted installation, floor-mounted installation and other scenarios.
Research: By studying user feedback on similar products, we noticed a user perception： Almost all similar products use serious geometric shapes with tough edges to build a professional sense, however this will make users feel tension when facing them bringing a perception of products being cruel tools. By this insight, NIRO-Key has an elegant & round design language to bring more friendly & comfortable experience. After recognizing users, the device can greet in a warm manner to provide user cares.
Inspiration: With the development of face recognition technology, related products have begun to be used in access control, conference sign-in, company attendance, visitor reception, and payment scenarios. Now the products in the market are mainly targeted at one single scenario. Different scenarios require different products to be deployed, and enterprise needs complex deployments. We hope to produce a universal product that can cover all usage scenarios to enable quick enterprise deployment.
Project Duration: The project started in March 2019 in Beijing and ends in January 2020.
It was first released at Baidu Create 2019 – Baidu AI Developer Conference in July 2019.
Then in September 2019, the functional prototype was exhibited at the 2019 Baidu 2019 ABC INSPIRE Summit.
Operation Flow: The device can recognize face in 0.5 second and realizes a non-stop experience. Compared to the traditional face recognition device with a single display screen, NIRO-Key has a touch screen, which brings richer self-service functions such as visitor service and self-checkout. Users only need to upload selfies to the cloud with mobile phone to achieve registration. The device has wireless control function allowing on-site upgrade to provide an efficient operation and maintenance.
Team Members: Hongtao Zhang
Fan Yang
Daiyan Liu
Shiyan Li
Libo Zhi