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DoReDo Design de Interiores de Salão by Gautam Desai

DoReDo Design de Interiores de Salão by Gautam Desai is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ferro in Design de Espaços Interiores e Exposições Competition Category.


FerroInterior· 2020

DoReDo Design de Interiores de Salão

by Gautam Desai

Client: Gautam Desai Design

A' Design Award de Ferro Winner in Interior Category

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Verified Award Winner

Verify Award Status for #104482

Colors

The Design

About DoReDo Design de Interiores de Salão

O DoReDo é um espaço de bem-estar que reúne uma clínica de estética, um salão, um spa, um estúdio de ioga e um pequeno café em 550 metros quadrados. O layout inspira-se no comércio de aeroportos, onde os expositores permanecem abaixo da linha dos olhos e a circulação se mantém simples e clara. O coral é utilizado como cor de destaque e surge apenas nos arcos com moldura de madeira do pátio comercial central, que liga todos os serviços. Todos os visitantes passam pelos arcos coral. Pisos de madeira, consolas espelhadas iluminadas, prateleiras metálicas suspensas e lustres de vidro completam o interior.

The Recognition

About the A' Design Award de Ferro

DoReDo Design de Interiores de Salão conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que DoReDo Design de Interiores de Salão seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, DoReDo Design de Interiores de Salão merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
One of the most prominent elements of the design that was designed to be specifically eye catching, is the pop colour, coral. The coral serves two purposes, it is reflective of luxury and beauty, and also happens to be a colour that few brands have adopted. The coral only makes its presence felt in the arches of the retail courtyard, the hub of DoReDo that offshoots onto its various offerings. No matter where you go in the space, you have to pass through the coral arched courtyard.
Dimensions & Packaging
550 Square Meters
Tags
Salon, Spa, Aesthetic Clinic, Yoga Studio, Cafe, Wellness, Feel Good, Interior Design, Interior Styling, Luxury-Industrial-Chic, Modern, Contemporary, Coral, Arch, Retail
Production Technology
The material pallet includes wood framed arches, painted galvanised iron ac duct, wooden flooring, grey slate finished vitrified flooring, full length self lit mirrored consoles, veneered furniture, ceiling suspended MS frame storage racks, led spotlights, glass chandeliers, brass lamp shades, machine crafted bulb holders, wallpapers and printed vinyl wall art, to enhance the luxury, industrial and chic aesthetic of the salon
Design Challenge
The hardest part was to the assemble all the research, design and aesthetics, and to deliver the project to the Owner in the stipulated time of the fit out and with in a tight budget
Research
The design & aesthetic process involved researching existing retail spaces around the world sporting a user friendly experience
Inspiration
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little cafe, stemmed from the Architect’s airport shopping experiences.
Project Duration
The interior fit out started in January 2019 and finished in April 2019. The project is located in Nashik, India
Operation Flow
The design intent was to craft an experience that fosters interaction and induce a sense community to users, while creating a unique identity for the upcoming brand.
DoReDo, a 6000 square feet salon was modelled after airport retail experience.
“I am one of the few people who love shopping at airports; everything is under eye level, simplified and user friendly, you’re not overwhelmed by walls and walls of décor.”
The entire theme for DoReDo, which comprises a beauty clinic, salon, spa, yoga studio and a little café, stemmed from the Architect’s airport shopping experiences.
Patents
Copyrights belong to Gautam Desai Design, 2020
Team Members
Gautam Desai
Niketa Khanna
Ruchika Madhar
Kavita Narvekar
Image Credits
Fabien Charuau

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