Pure Embalagem De Suco by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 A' Design Award de Prata in Design de Embalagem Competition Category.
PrataEmbalagem· 2020
Pure Embalagem De Suco
Client: Azadeh Gholizadeh
A' Design Award de Prata Winner in Embalagem Category
Verified Award Winner
Verify Award Status for #104871The Design
About Pure Embalagem De Suco
A base para o conceito de Pure Juice é um elemento emocional. O conceito de design e nomenclatura desenvolvido visa os sentimentos e emoções do cliente, eles servem ao propósito de parar a pessoa ao lado da prateleira necessária e fazê-la escolher entre uma infinidade de outras marcas. A embalagem expressa os efeitos dos extratos de frutas, os padrões coloridos impressos diretamente em um frasco de vidro que lembra no formato de frutas. Enfatiza visualmente a imagem dos produtos naturais.
The Recognition
About the A' Design Award de Prata
Pure Embalagem De Suco conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Pure Embalagem De Suco seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Pure Embalagem De Suco é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Our package expresses the effects of fruit extracts, the colorful patterns directly printed on a glass bottle that resembles in the shape of fruits. It visually emphasizes the image of natural products.
- Dimensions & Packaging
- 55 mm x 55mm x 200 mm
- Tags
- Bottle, Package, Fruits, Drink, Natural, Unique, Elegant, Iran
- Production Technology
- Glass
- Design Challenge
- Printing something on the curved bottle requires quite a high technique and was a challenge.
- Research
- Research objectives were to investigate similar products and try to achieve distinction from the competition, yet to stay in line within these segments of products. I made product mock-ups and tested its look against cafe bar, and lounge bar environments as well as its appearance in bar refrigerators and coolers with windows to get the best possible connection with the consumers.
- Inspiration
- This is a limited edition of fruity drink design which inspired by fruit shape. Moreover, I tried to use pure colors with minimal design. The fundamental reason that I used these items is that our customers wanted a unique design to show their product features clearly like being natural, clean and healthy, to name a few.
- Project Duration
- The project started in June 2018 in Iran and finished in August 2018 in Iran.
- Operation Flow
- This design will not only stand out in the store, but it also can be an art piece to decorate your room after you consume it. Additionally, it is directly printed on the bottle, it stays even having washed so you can reuse the bottle remaining the beautiful design.
- Team Members
- azadeh gholizadeh
- Image Credits
- Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018
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