Watch Tower Árvore de Escalada para Gatos by Fei Chen, Lei Yang and Qi Wu

Watch Tower Árvore de Escalada para Gatos by Fei Chen, Lei Yang and Qi Wu is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Design de Mobiliário Competition Category.

PrataMobiliário· 2021

Watch Tower Árvore de Escalada para Gatos

by Fei Chen, Lei Yang and Qi Wu

Client: Ziel Home Furnishing Technology Co., Ltd

A' Design Award de Prata Winner in Mobiliário Category

45,398

Verified Award Winner

Verify Award Status for #107327

View at A' Design Award Press Release Award Badge

Colors

The Design

About Watch Tower Árvore de Escalada para Gatos

Watch Tower é uma árvore de escalada para gatos concebida para casas partilhadas por gatos e pessoas. A parte superior funciona como local de descanso, permitindo que os gatos observem o seu território. A parte inferior oferece uma área de brincadeira ampla e segura. Um arranhador integrado permite que os gatos afiem as patas. As prateleiras redondas em madeira maciça de pinho são ligadas por hastes metálicas, e uma base larga garante a estabilidade. Almofadas macias revestidas a tecido e preenchidas com esponja acrescentam conforto. Toda a estrutura é desmontável, o que facilita a montagem e reduz os custos de transporte.

The Recognition

About the A' Design Award de Prata

Watch Tower Árvore de Escalada para Gatos conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Watch Tower Árvore de Escalada para Gatos seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Watch Tower Árvore de Escalada para Gatos é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: To boost the harmonious relationship between cats and home environments, the cat climbing tree breaks the bulky stereotype of existing cat trees. According to cats’ habits, the upper part is used as a resting place and watchtower for cats to observe their territory. The lower part is designed for entertainment, offering cats a large, safe playing area. Meanwhile, the cat climbing tower is detachable, allowing for easy transportation and less transportation cost.
Dimensions & Packaging: 1600*800*600mm
Tags: Cat climbing tree, Pet supplies, Pet home, Cat Frame, Cat Tree Lookout
Production Technology: Detachable cat climbing frame, metal frame, pine wood, and soft cushions, fabric material, filled with sponge, can make the cat sit more comfortably, and the scratcher can sharpen its paws.
Design Challenge: Easy to disassemble
Solid wood
Research: Nowadays, the cat climbing tower seems no longer just a place for cats to live in. It's more a space shared by pets and humans. Boasting a unique color, smooth surface, and stable structure, this cat climbing tower integrates the aesthetics with functions, creating a home full of fun for pets as well as a decorative piece that blends in and elevates our home. Crafted with round solid wood shelves and connected with metal poles, the cat climbing tower is customizable so people can arrange the layout according to their preferences. The large base ensures the stability of the whole cat climbing tower.
Inspiration: For pet lovers, they always hope to stay close to their beloved pets. At the same time, they’d love to have a wonderful home. This cat climbing tree explores a new form of cat furniture, which not only creates a wonderland for pets to live and play but also spices up human's homes.
Project Duration: European and North American markets
December 30, 2020
Operation Flow: Simple, stylish, and functional. This cat climbing tree is where style meets utility. Crafted with solid wood shelves and supported by a metal frame, it’s durable and stable for energetic cats to jump up and down. Even better, it’s detachable, allowing for easy transportation and assembly.
Team Members: Lei Yang
Chengyong Li
Qi Wu
Fei Chen
Shaohua Lei
Image Credits: Image #1: Photographer Wang Chaoyang, shooting, 2020
Image #2: Photographer Wang Chaoyang, shooting, 2020
Image #3: Photographer Wang Chaoyang, shooting, 2020
Image #4: Photographer Wang Chaoyang, shooting, 2020
Image #5: Photographer Wang Chaoyang, shooting, 2020
Credit entity name: ZIEL HOME FURNISHING TECHNOLOGY CO.,LTD