Lone Aplicativo Móvel by Xi He is a highly esteemed winner of the very prestigious 2021 A' Design Award de Ferro in Design de Tecnologias Móveis, Aplicações e Software Competition Category.

FerroDispositivo Móvel· 2021

Lone Aplicativo Móvel

by Xi He

Client: Xi He

A' Design Award de Ferro Winner in Dispositivo Móvel Category

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Verified Award Winner

Verify Award Status for #119630

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Colors

The Design

About Lone Aplicativo Móvel

Lone é um aplicativo móvel de compras sociais internacionais. O Lone conecta três grupos de usuários: viajantes, compradores e shoppers locais. Os viajantes descobrem produtos enquanto estão no exterior e publicam cartões de produtos no aplicativo. Os compradores navegam e pesquisam esses cartões de produtos e encomendam os itens. Os shoppers locais daquela região compram os itens e os enviam aos compradores. Os usuários podem alternar facilmente entre os papéis de viajante e comprador. O aplicativo utiliza escaneamento por câmera, visualização de produtos em realidade aumentada e pagamento por impressão digital. O Lone está disponível para Android e iOS.

The Recognition

About the A' Design Award de Ferro

Lone Aplicativo Móvel conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que Lone Aplicativo Móvel seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, Lone Aplicativo Móvel merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Lone is an interactive mobile App introducing a revolutionize E-commerce, by rethinking international shopping, offer users an authentic international social shopping experience, helps customers to buy authentic things from a small boutique or even on the street around the world. With the ecosystem of travelers discover things when they are traveling and post on Lone, buyers looking for authentic items from any store anywhere on our app, Lone shoppers will help connect the dots.
Dimensions & Packaging: Android, iOS
Tags: social shopping, e-commerce, app, interactive design, travel, mobile app, product design, future shopping UX, UI, user-centered,
Production Technology: Lone app utilizes native app technologies, including camera-based features for scan, augmented reality features to show products, and Touch ID to pay. Illustrations were designed in Adobe Illustration, app UI was designed in Sketch and animated with Adobe After Effects.
Design Challenge: Since the app is aiming to have users across different countries, so the quantity and the geographical mapping of the research samples was a challenge. But it is also a requirement, so the App is able to reach the human-centered design, avoid any confusion and inappropriate visual communication for people from different places in the world.
Research: A large amount of user research was performed over the course of the project, based on audience mapping, audience analysis, including user surveys, user interviews, A round of user testing, B round of user testing. Each round of user testing had 3 different focus of testing, including naming convention and copy of all screens in the App, user experience and user journey, visual design and color.
Inspiration: It is hard for people to get to buy all the authentic things over the world, more deeply, it is hard for normal people to really get to know about what is good in the outside world. we all have limited knowledge about the places we've never been; there's a lack of authenticity of products that are available for people while with increasing demand for international shopping, people have a higher willingness to buy authentic, creative products.
Project Duration: The design process of the project started in Feb 2018 in Rochester, finished in Oct 2020, it is an ongoing journey still with updates and user feedback.
Operation Flow: The app is functional, simple, and intuitive. But more than anything it aims to deliver a great user experience, with emotionally engaging interaction patterns. There are 3 parts of app users for Lone app. Travelers, buyers, and LONE shoppers. Travelers discover and post product cards in the App, buyers browse product cards posted by travelers, search for products and purchase products. Lone shoppers in that specific area will get the product and ship them to buyers. In this flow, travelers and buyers are the front-end App users, it's easy for users to change roles between traveler and buyer.
Image Credits: Image: Xi He