Pure1 Service Experience Site de Catálogo de Serviços por The Pure1 Team

O design Pure1 Service Experience Site de Catálogo de Serviços por The Pure1 Team é um vencedor altamente estimado do prestigioso 2021 A' Design Award de Prata na Categoria de Competição Design de Websites e Web.

PrataWeb· 2021

Pure1 Service Experience Site de Catálogo de Serviços

por The Pure1 Team

Cliente: Pure Storage

Vencedor do A' Design Award de Prata na Categoria Web

37,059

Vencedor de Prémio Verificado

Verificar Estado do Prémio para #119708

Visitar Site Ver no A' Design Award Comunicado de Imprensa Selo do Prémio

Cores

O Design

Sobre Pure1 Service Experience Site de Catálogo de Serviços

O Pure1 Service Experience é um site de catálogo de serviços para descobrir e assinar serviços de armazenamento em nuvem e serviços profissionais. Cada serviço é apresentado como um cartão em uma grade responsiva que se adapta a diferentes tamanhos de tela. Uma página de detalhes mostra casos de uso e preços, enquanto recomendações assistidas por IA ajudam os clientes a comparar opções. Uma avaliação gratuita ou solicitação de orçamento pode ser feita em dois cliques, e o Order Tracker exibe o andamento de cada solicitação. A intenção é tornar a assinatura de serviços corporativos tão simples quanto aderir a um plano de streaming.

O Reconhecimento

Sobre o A' Design Award de Prata

Pure1 Service Experience Site de Catálogo de Serviços conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Pure1 Service Experience Site de Catálogo de Serviços seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Pure1 Service Experience Site de Catálogo de Serviços é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: The Pure1 Service Experience is designed to make subscribing to Pure Storage services as simple as signing up for video streaming plans. With this goal in mind, Pure1 team has designed a transparent and automated digital journey that simplifies discovery, ordering, and tracking. Have trouble deciding? AI-assisted recommendations help customers make the right choice. Ready to buy? A quote request takes just two clicks, and the Order Tracker provides up-to-the-minute status for easy tracking.
Dimensões e Embalagem: The design embodies a modular concept at its core with each service presented as a card. The cards are laid out on a responsive grid that smoothly adapts to different viewports across browsers and devices. The card detail page further exemplifies the modular concept by flexibly displaying each section based on the requirements of each service type. Adding an elegant touch to the UX, CSS animations and Lottie Files are used diligently to add navigation cues and delights to the interactions.
Etiquetas: Pure1, Pure as-a-Service, Pure Storage, web services, Storage as-a-Service, cloud, cloud storage, SaaS
Tecnologia de Produção: The initial concept of the design was created as wireframes in Figma. Through internal stakeholder reviews and external user feedback, the design evolved and hardened over time into polished comps and interactive prototypes. The development team implemented the design using a combination of Bootstrap, AngularJS, and Pure1 CSS libraries on the front end, and a sophisticated stack of backend technologies such as AWS messaging services, MongoDB, and KairosDB.
Desafio de Design: The Service Experience design project happened during a time when Pure Storage was undergoing a major rebranding so the team partnered very closely with Marketing Creatives to ensure this design followed this new language while ensuring that it fits harmoniously within the existing Pure1 environment. Through tight collaborations with the Marketing team and other business units, the team delivered a simple service workflow that captures the essence of the new modern look and feel of the rebrand.
Pesquisa: The Pure1 team performed a combination of competitive benchmarking, internal reviews, and user validations with the objective of delivering a simple self-guided customer experience. By applying learnings during wireframing, the team iterated on the design over multiple stages of business feedback, then tested the design through Figma prototypes to collect feedback from potential customers. After release, the team monitored usage via Google Analytics, and used the data to fine-tune the design.
Inspiração: Companies across industries are rapidly evolving their IT infrastructure to be cloud- and subscription-based, opening doors for a new level of IT infrastructure agility and cost flexibility. While the design industry has done a good job making E-commerce easy for B2C websites, online buying of IT services remains a big challenge in B2B. Pure1 team was inspired to design a first class digital journey for customers to discover, learn, and subscribe to services to help accelerate this evolution.
Duração do Projeto: This project was a collaboration between multidisciplinary teams at Pure Storage. The project started around mid-2020, with the initial release of Pure1 Service Experience in January 2021. Team members are primarily located in Bellevue, Washington and Mountain View, California.
Fluxo de Operação: When customers log into Pure1, they navigate to the Service Catalog to explore a wide range of services such as cloud storages, backup services, and professional services. To evaluate a service they click through to the Details page to view use cases and detailed pricing information. On the same page, they can request a trial or a quote in just two clicks. Once a request is created, customers can use the Order Tracker to view request progress, and schedule professional services if they desire.
Patentes: Pure1® and logo are registered trademarks of Pure Storage
Membros da Equipa: Pure1 Design, Engineering, and Product team
Créditos de Imagem: All images and video contents used in this submission are properties of Pure Storage