Artika Horizon Relógio de pulso by Albert Rakhimzhanov

Artika Horizon Relógio de pulso by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Design de Joalharia Competition Category.

PrataJoalharia· 2021

Artika Horizon Relógio de pulso

by Albert Rakhimzhanov

Client: ARTIKA Design

A' Design Award de Prata Winner in Joalharia Category

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Verified Award Winner

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The Design

About Artika Horizon Relógio de pulso

O Artika Horizon é um relógio de pulso que também pode ser levado no bolso ou usado ao pescoço. Um cordão na pulseira substitui as peças convencionais da correia, conferindo ao relógio uma construção simples e confiável. A pulseira é fechada por um clipe especial, e esse clipe transforma o relógio em um pingente que pode ser pendurado no pescoço ou preso à roupa. A caixa é feita de metal e mede 43 mm de diâmetro por 9 mm de espessura. A produção está prevista por manufatura aditiva ou fresagem CNC. A forma foi inspirada em um buraco negro e em seu horizonte de eventos, e o cordão simboliza o espaço curvando-se ao redor do tempo.

The Recognition

About the A' Design Award de Prata

Artika Horizon Relógio de pulso conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Artika Horizon Relógio de pulso seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Artika Horizon Relógio de pulso é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging: The watch diameter is 43 mm and the depth is 9 mm
Tags: Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology: The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge: The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research: The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration: The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration: The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow: The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members: Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits: Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.