Holzwolf Watch by Hernani Ruhland Tralli

Holzwolf Watch by Hernani Ruhland Tralli is a highly esteemed winner of the very prestigious 2022 A' Design Award de Ferro in Design de Edição Limitada e Personalizado Competition Category.

FerroEdição Limitada· 2022

Holzwolf Watch

by Hernani Ruhland Tralli

Client: Holzwolf

A' Design Award de Ferro Winner in Edição Limitada Category

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Verified Award Winner

Verify Award Status for #134709

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Colors

The Design

About Holzwolf Watch

Holzwolf é um relógio de pulso masculino feito com madeira natural proveniente de silvicultura sustentável e materiais reciclados, como o aço. Seu diferencial é o visual baseado nas paisagens da Europa mostrando sua essência, agressividade e elegância. O semicírculo azul aço da face reflete os belos e profundos lagos europeus cercados por elegantes pinheiros. Projeto desenvolvido exclusivamente para pessoas que gostam de estar em contato constante com a natureza. Este conceito pretende inspirar uma nova geração de produtos artesanais tradicionais e de design ecologicamente sustentável.

The Recognition

About the A' Design Award de Ferro

Holzwolf Watch conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que Holzwolf Watch seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, Holzwolf Watch merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Holzwolf is a men's wristwatch made of natural wood from sustainable forestry and organic farming. Its singulatity is a look based on European landscapes and its two types of optional wristbands. The steel blue semicircle of the face reflects by the beautiful and deep European lakes surrounded by stylish pine trees.
Dimensions & Packaging: (Product properties when it is physical): Width: 45 mm x Thickness: 10 mm
Casing Material: 100% made of organic natural wood. 100% recycled stainless steel.
Hands: Brushed steel.
Knurled Crown and buttons: Aluminum.
Analog display.
Watch dial: half wood, half steel blue, pine trees in black steel.
Natural wood or synthetic leather strap.
Sapphire coated mineral glass.
Quartz movement.
Resistant against water splashes.
Tags: watch, wristwatch, holzwolf, time, clock, wood, nature, wolf
Production Technology: The design of this project was created with Adobe Photoshop and Adobe Illustrator software.
Design Challenge: The challenge of this project was to leave the natural elements of the product in balance and symmetry to guarantee this Look won't nee too heavy or too complex.
Research: The research was based on the types of wooden wristwatches for men already on the market and focused on creating a look reminiscent of the natural regions of Europe. The Holzwolf brand was created exclusively for this project. Studies were done with different textures and various types of wood, as well as distinct types of leather and metals according to adequate colors. The direct interaction of this product and it's materials. Their impact to our environment was also researched.
Inspiration: The handcrafted work with wood and the landscapes of Europe were the great inspiration to create a wooden wristwatch concept with a different look, adding the essence, aggressiveness and elegance of the European forest to the project.
Project Duration: This project concept started in April 2021 and ended in June in Gifhorn, Germany.
Operation Flow: The Holzwolf wooden Watch is intended for those who like to be in constant contact with nature. The user has the option of changing the watch straps in the sporty version in synthetic leather or the more casual version in wood in two colors and brushed steel.
Image Credits: Image #4: Original Photo by Good Faces on Unsplash, January 27/2021, Photo Editing: Hernani Ruhland Tralli.