Or Atelier Espaço de Varejo by Las Design

Or Atelier Espaço de Varejo by Las Design is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Design de Espaços Interiores e Exposições Competition Category.

BronzeInterior· 2023

Or Atelier Espaço de Varejo

by Las Design

Client: Las Design

A' Design Award de Bronze Winner in Interior Category

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Verified Award Winner

Verify Award Status for #143128

View at A' Design Award Press Release Award Badge

Colors

The Design

About Or Atelier Espaço de Varejo

A Or Atelier é uma loja de moda multimarcas localizada em Chongqing, na China. O interior é inspirado na arquitetura da Grécia Antiga e, em especial, na graciosa estrutura da coluna clássica. Colunas de madeira formam um percurso sinuoso, de modo que cada visitante pode seguir um trajeto pessoal pela loja. Quadrados e círculos combinam-se para conferir ao espaço uma variação constante. O travertino amarelo reveste as paredes, enquanto a pedra turquesa é empregada na fachada e no balcão do caixa. Os balcões expositores são de aço inoxidável, e sofás revestidos em tecido acrescentam um toque de suavidade.

The Recognition

About the A' Design Award de Bronze

Or Atelier Espaço de Varejo conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Or Atelier Espaço de Varejo seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Or Atelier Espaço de Varejo satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: OR means option right. It represents originality, freedom, breakthrough and applicability. OR is not only a multi-brands fashion store, but also an incubator for cutting-edge designers. Advocating the spirts of independent aesthetics and self-maintaining, OR integrates entertainment, commerce, contemporary art and culture and other resources to define a fashionable lifestyle with extraordinary experiences and constant values.
Dimensions & Packaging: The wall-covering material - yellow travertine, contrasted with turquoise stone used for store facade and cashier embellished with deep and shallow white contexts, interprets the close relationship between green mountain and hill stones, displaying natural beauty and restrained elegance of luxury. A serene and minimal ambience is offered by a soothing color palette filled with plenty of pale timber and muted browns.
Tags: Originality, Freedom, Breakthrough, Applicability, Independent
Production Technology: Drawing on the graceful structure of Greek column, the most prominent element in ancient Greek architecture, we form a winding movement line, so that everyone could customize his/her movement line and continue to explore and discover by himself/herself. Square and circle, twists and turns, endow the space with endless changes. Wood columns not only convey oriental elegance in color, but also inherit classical European-style structure.
Design Challenge: How to balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
How to distinguish itself from intensely competitive Chongqing's fashion market.
Research: OR looks for new expression ways which fit today's trends, with the younger design language, balance the commercial demands of clothing culture and experiential consumption, to create a unique multi-brands fashion store.
Inspiration: OR's space design doesn't follow contemporary trend with rapid changes or popular color of different seasons, but is inspired by the pioneer of European architecture - ancient Greek architecture. Seamlessly blending eastern aesthetics and western techniques, our designers remove redundancy and complexity wherever possible, constantly search for the perfect balance between straightest lines and smoothest circles, and finally endow the space with quiet beauty in the understated.
Project Duration: The project started in December 2021 in Chongqing and finished in January 2022 in Starlight 68Plaza,Chongqing.
Operation Flow: Bronze sofa and turquoise stone highlighted from the overall wood color scheme, impart positive vibes to the space, and elaborate a breath of exquisite elegance. While the display counters are made of stainless steel, the fabric sofa and other soft materials create a gentle touch. While marble meets suede to create tension, the naturally formed texture on the former and customized pattern on the latter connect the nature and manmade.
Image Credits: INSPACE, 2022