Purity Ring Design de Interiores de Loja de Varejo por Guang Zhang

O design Purity Ring Design de Interiores de Loja de Varejo por Guang Zhang é um vencedor altamente estimado do prestigioso 2023 A' Design Award de Prata na Categoria de Competição Design de Espaços Interiores e Exposições.

PrataInterior· 2023

Purity Ring Design de Interiores de Loja de Varejo

por Guang Zhang

Cliente: XingShangZhiLi

Vencedor do A' Design Award de Prata na Categoria Interior

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Vencedor de Prémio Verificado

Verificar Estado do Prémio para #146649

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Cores

O Design

Sobre Purity Ring Design de Interiores de Loja de Varejo

Purity Ring é um projeto de design de interiores para loja de varejo realizado em Shenzhen. Uma ampla fachada de vidro permite que as pétalas metálicas do interior se abram em direção ao shopping como um cenário teatral. As pétalas são feitas de aço inoxidável fixado a uma estrutura interna de cantoneiras de aço. Uma cortina branca e uma superfície de taipa de pilão atrás dela conferem à área de convivência uma sensação de amplitude. A área de espera e o caixa são unidos por uma curva. O provador está posicionado sobre degraus ao fundo do espaço, e os assentos assumem a forma de uma plataforma em T.

O Reconhecimento

Sobre o A' Design Award de Prata

Purity Ring Design de Interiores de Loja de Varejo conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Purity Ring Design de Interiores de Loja de Varejo seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Purity Ring Design de Interiores de Loja de Varejo é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: Considering the normal appearance of the stores around the mall, the designer hopes that the eyes of the crowd can quickly attract the stores, so a large area of glass is used to make the metal petals in the space unfold like a theater. Deconstructed metal petals. The white curtain and the rammed earth behind it form a vague indoor and outdoor atmosphere under the sky, which makes communication area have an open feeling.
Dimensões e Embalagem: The metal is finished with stainless steel, and the internal angle steel framework is fixed up and down. Every link from snapping line positioning to on-site installation needs to be closely contacted with the workers
Etiquetas: interior,deconstructionism，commercial space
Tecnologia de Produção: The designer repeatedly adjusted with the stainless steel manufacturer through manual model and computer drawing, and communicated with the master in the factory for many times in terms of shape and paint surface to achieve the sense of deconstruction but not sharp space. This is also due to the cooperation with the workers on the site. The different proportions of metal blocks in the air and landing in the corridor also directly affect the atmosphere people feel in the space.
Desafio de Design: The biggest challenge comes from the fact that space takes the form of deconstruction but is not aggressive. We need to use hard materials to express the soft spirit. The soft body and hard appearance match each other. Therefore, the designer made many adjustments at the construction site to make the scale of each block extending into the space suitable for the atmosphere to be expressed.
Pesquisa: The designer has continuously observed the status of customers who have purchased goods and their attitudes towards the products for a period of time, connecting customers and brands with space and promoting purchase behavior are the core issues considered by the project.
Inspiração: The project is inspired by the brand spirit "Gentle and Tough"and the inspiration of shape comes from flowers. The designer hopes to create a space with brand spirit by deconstructing and adding new materials. When customers walk into the space, they have not only the sense of security wrapped by petals, but also the new sense of experience formed after the body is reorganized and endowed with hard metal materials, which makes customers have stronger emotional connection with the brand.
Duração do Projeto: The project started in July 2021 in ShenZhen and finished in October 2022 in ShenZhen
Fluxo de Operação: According to the positioning of the product and the shopping habits of local people, GuangZhang shrink the waiting and cash register into a circle through a curve, and naturally have a dialogue with the salesperson to build trust when the partners are waiting for customers to change clothes. The customer's locker room is designed on the steps at the end of the space, and the waiting seats are designed in the form of a T-shaped platform. The customer walks down the steps with new clothes, and emerges from the corner of the clothes,Space forms a complete experience.
Créditos de Imagem: Image #1: Photographer Zhao Liang Tan
Image others: Photographer Ou Yang Yun