Ouro Feira · 2023

Forshine Shenzhen Pavilhão

by Hong Wang

A' Design Award de Ouro 2023 in Feira
CLIENT: Zj Design Limited
Estimated Number of Design Views: 429,779
Verification code C40DED9890 · Verify this award

Visit Site View at A' Design Award Press Release

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About Forshine Shenzhen Pavilhão

O Pavilhão Forshine Shenzhen ocupa uma área de aproximadamente 306 metros quadrados, este projeto incorpora elementos cromáticos e geométricos, utilizando a construção espacial e a estética do produto para criar uma atmosfera alinhada com o espaço da marca, que é ao mesmo tempo vibrante e madura. O interior do espaço utiliza o cinza como cor principal, e cores laranja quentes por todo o ambiente, demonstrando entusiasmo e acolhimento. Diferentes cores do mobiliário de exposição e do espaço se harmonizam através de ecos e fusões para alcançar uma estética harmoniosa, criar uma atmosfera de experiência confortável e também formar um espaço de marca claramente indicativo.

About the A' Design Award de Ouro

Forshine Shenzhen Pavilhão conquistou o A' Design Award de Ouro, um reconhecimento imensamente prestigiado atribuído a designs de primeira linha, maravilhosos e notáveis. Os vencedores do Ouro são criações extremamente inovadoras, visionárias e glamorosamente deslumbrantes, que refletem o prodígio, a sabedoria e a proeza dos seus designers. Espera-se que Forshine Shenzhen Pavilhão seja uma invenção muito elogiada, pioneira e monumental, que oferece um valor sem precedentes. Este design vencedor do A' Design Award de Ouro é um projeto espetacular e respeitado, que beneficia muito e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Forshine Shenzhen Pavilhão cria sentimentos intensos de desejo, evoca paixão, incentiva a criatividade e fascina-nos.

Press Kit

Unique Properties: This project is a pavilion space for FORSHINE at Shenzhen Home & Furniture Exhibition. With an area of 306 sqm, the design team wanted to create a new spatial structure within the framework of the building structure to build a richer field.
Dimensions & Packaging: The exhibition space has an area of approximately 306m².
Tags: Pavilion,Gray,Warm,Ceiling curves,Light
Production Technology: The showroom space also makes use of gardening techniques, setting the water feature inside to give the overall environment a proper sense of tranquility. The semi-permeable partition, the mirror reflection blurs the boundary of the whole field and overlaps with the "natural" spirit of the brand, which better accentuates the overall tone and atmosphere of the showroom.With the guidance of light and shadow and the gently floating surround passage into the exhibition area, the superposition of ceiling curves adds tension of light and shadow to the interior, superimposing the three-dimensional beauty of spatial sculpture.
Design Challenge: As a temporary space, the interior design uses curved shaped elements to add inclusiveness to the whole exhibition hall. In addition, the building blocks were prepared in advance to save time and cost for on-site construction and erection, and the façade of FORSHINE pavilion is composed of white composite panels and perforated panels, using simple lines to build a clean and sharp shape, while the black grid fabric makes the lights inside the building appear.
Research: As all the spaces of FORSHINE are concentrated in one volume, the interior space uses the circular shape as a link and guide in the air, forming an integral part with the building structure, creating an exploratory spatial form and a sense of rhythm, and becoming a medium of interaction between people and the exhibits. In order to create an immersive space experience and provide more possibilities for visitors to communicate with the showroom in depth, the layout uses a sunken area to create cohesion and a relaxed atmosphere, allowing the space to display its unique freedom with both enthusiasm and restraint.
Inspiration: In the design of the project, the design team incorporated staggered and cascading geometric elements, aiming to give the viewer a sense of freedom and movement without restraint. This extreme charm adds flair and style to the space while setting off its corporate brand with a sense of vitality.
Project Duration: This project is FORSHINE's exhibition space installed in Shenzhen Home & Furniture Exhibition. Completed design and construction in 2021.
Operation Flow: In constructing the space, the design creates a sense of rhythm and rhyme through the interplay of curved blocks, staggered spatial structure and color flow. The interlocking and iterative placement of semi-arc blocks connects different spaces, making the transition interesting and layered, and allowing the space planning to show the wireless possibilities.
Image Credits: ZJ DESIGN LIMITED