O design Red Wave Entrada por Maiko Mochizuki and Rei Nishitani é um vencedor altamente estimado do prestigioso 2023 A' Design Award de Ouro na Categoria de Competição Design de Arquitetura de Feiras, Interiores e Exposições.
OuroFeira· 2023
Red Wave Entrada
por Maiko Mochizuki and Rei Nishitani
Cliente: Murayama Inc
Vencedor do A' Design Award de Ouro na Categoria Feira
Vencedor de Prémio Verificado
Verificar Estado do Prémio para #148376O Design
Sobre Red Wave Entrada
Red Wave foi instalado como estrutura de entrada da Mostra Internacional de Artes Gráficas 2022. Significa o vermelho rico possibilitado pela tecnologia e pelo movimento do coração que é movido por ela. A energética cor vermelha e a forma fluida simbolizavam uma exposição entusiástica com negociações comerciais ativas, sem temer as condições de estagnação causadas pela Covid. Red Wave também foi usado como conceito de design para a área de exposição especial, sinalização de orientação, conteúdo online, etc. dentro do local, dando-lhe uma sensação de unidade para reduzir o número de visitantes. estresse de se movimentar.
O Reconhecimento
Sobre o A' Design Award de Ouro
Red Wave Entrada conquistou o A' Design Award de Ouro, um reconhecimento imensamente prestigiado atribuído a designs de primeira linha, maravilhosos e notáveis. Os vencedores do Ouro são criações extremamente inovadoras, visionárias e glamorosamente deslumbrantes, que refletem o prodígio, a sabedoria e a proeza dos seus designers. Espera-se que Red Wave Entrada seja uma invenção muito elogiada, pioneira e monumental, que oferece um valor sem precedentes. Este design vencedor do A' Design Award de Ouro é um projeto espetacular e respeitado, que beneficia muito e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Red Wave Entrada cria sentimentos intensos de desejo, evoca paixão, incentiva a criatividade e fascina-nos.
Por Trás do Design
Kit de Imprensa
Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.
- Propriedades Únicas
- Red Wave was installed as the entrance structure for International Graphic Arts Show 2022, a comprehensive international exhibition for the printing and related industries. The design combines the beauty of an artwork with the functionality of an entrance gate. The energetic red color and fluid form symbolize the exhibition, which is full of enthusiasm with active business negotiations, not fearing the stagnant conditions caused by the Covid.
- Dimensões e Embalagem
- Width 27700mm x Depth 8440mm x Height 4000mm
- Etiquetas
- Entrance, Gate, Registration, Exhibition, Printing industry, Red, Wave
- Tecnologia de Produção
- We used a wrinkle-free fabric for striped molding which allows the graphic design to show through on both sides even printed on one side. The red colors are all slightly different and the lighting effects provide further color variation and movement. For the foundation of the molding, we used leased system products. The fabric served not only as decoration but also as a fixation for the foundation, minimizing the number of columns. This combines beauty with reduced environmental impact.
- Desafio de Design
- The biggest challenge was how to define the presence of this entrance. What we imagined from the exhibition theme, "Venture into the innovation!" was that IGAS, where people's adventurous spirit intersects, is like an ocean, where visitors pass through great waves. Finally, through repeated trial and error in design, the dynamic and organically beautiful entrance design was produced by its combination of straight and curved lines.
- Pesquisa
- We researched and examined the design of the International Graphic Arts Show 2022 to preserve its brand. The annual entrance to the exhibition has a unique air about it, somehow unchanging despite its changing form. We focused our research on creating a continuous structure like the architecture of the Tokyo Big Sight: the venue of this event, and on integrating the conflicting shapes of straight and curved lines into a single form.
- Inspiração
- IGAS is a showcase of the rich colors created by advanced printing technology, and we felt that we should visualize this beautiful and functional aspect of it. "Red Wave" means the "rich red" made possible by technology and the "movement of our heart" that is moved by it. In the simple form of a series of straight lines, the entrance gate functionally expresses that it is a gateway to emotion by using a precise gradation of colors to create the brightest red in the center of the passageway.
- Duração do Projeto
- Installed at Tokyo Big Sight for 5 days from November 24 to November 28, 2022
- Fluxo de Operação
- Red Wave had a special presence because it was installed on the main street of Tokyo Big Sight, the venue for this show. Red Wave was used not only as the name of the entrance, but also as a design concept for the special exhibition area, guidance signs, online contents, etc. within the venue, giving it a sense of unity. This reduces visitors' stress of moving around.
- Membros da Equipa
- Maiko Mochizuki
Rei Nishitani - Créditos de Imagem
- Image #1: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #2: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #3: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #4: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
Image #5: Photographer / Kudo Original Photo.Co,.Ltd, Red Wave, 2022.
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