The Coffee House Embalagem de Café by Chiapa Design Team is a highly esteemed winner of the very prestigious 2023 A' Design Award de Prata in Design de Embalagem Competition Category.
PrataEmbalagem· 2023
The Coffee House Embalagem de Café
Client: Chiapa Design
A' Design Award de Prata Winner in Embalagem Category
Verified Award Winner
Verify Award Status for #150410The Design
About The Coffee House Embalagem de Café
The Coffee House é um conceito de embalagem e branding para uma marca de café. O design expressa a simplicidade e a hospitalidade que o café pode oferecer por meio de uma linguagem visual limpa e moderna. Os grãos de café são utilizados como elemento gráfico, ajudando os compradores a compreender rapidamente o conteúdo da embalagem. A paleta de cores destaca qualidades como conforto e sabor. Os produtos são apresentados em mockups de latas que sugerem materiais adequados ao segmento. O conceito foi desenvolvido digitalmente como um estudo de embalagens simples para café.
The Recognition
About the A' Design Award de Prata
The Coffee House Embalagem de Café conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que The Coffee House Embalagem de Café seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. The Coffee House Embalagem de Café é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- "Would you like some coffee or water?" This is the best way to feel welcomed at someone's house, isn't it? Regardless of the variety of coffees there are in today's marketplace, the product itself, for its own simplicity, brings people together. The simpler the coffee, the better. The Coffee House logo shows off this simplicity and hospitality that only coffee can offer, in combination with a clean and modern design.
- Dimensions & Packaging
- The products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
- Tags
- brand, packaging, coffee brand, packaging coffee design
- Production Technology
- It's a concept design, therefore it was only developed digitally.
- Design Challenge
- Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
- Research
- We did not create or develop research for the creation of this project.
- Inspiration
- Our inspiration was to create a simple and modern design brand for a Coffee Brand to remember how simple this product should be and great as well.
- Project Duration
- The project started in Sao Paulo in January 2023 and finished in February 2023.
- Operation Flow
- A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
- Team Members
- Creative Director and Designer: Rodrigo Chiaparini
Design Assistant: Amanda Rodrigues
Design Assistant: Anna Balardin
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