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China Grain Museum Conjunto de Souvenirs Culturais by Be Genius Design

China Grain Museum Conjunto de Souvenirs Culturais by Be Genius Design is a highly esteemed winner of the very prestigious 2024 A' Design Award de Ferro in Design de Artigos de Presente Competition Category.


FerroArtigo de Presente· 2024

China Grain Museum Conjunto de Souvenirs Culturais

by Be Genius Design

Client: China Grain Museum

A' Design Award de Ferro Winner in Artigo de Presente Category

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The Design

About China Grain Museum Conjunto de Souvenirs Culturais

O China Grain Museum é um conjunto de presentes culturais e criativos desenvolvido para um museu dedicado aos cereais. A coleção aplica ilustrações com temática de grãos a souvenirs como marcadores de livros, artigos de papelaria e objetos do cotidiano. As ilustrações combinam a arquitetura do museu com campos dourados de arroz, girassóis, celeiros e detalhes paisagísticos, seguindo a linguagem artística da pintura tradicional chinesa. Na produção são utilizados latão, lona e papel ecológico. Os presentes pretendem manter-se práticos, ao mesmo tempo que transmitem o significado cultural dos cereais.

The Recognition

About the A' Design Award de Ferro

China Grain Museum Conjunto de Souvenirs Culturais conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que China Grain Museum Conjunto de Souvenirs Culturais seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, China Grain Museum Conjunto de Souvenirs Culturais merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The uniqueness of the cultural and creative gift design for the Chinese Grain Museum lies in the fusion of grain-themed illustrations with the museum's architecture, natural elements, and traditional culture, presenting creative visuals rich in traditional Chinese characteristics. This not only aligns the gifts with the museum's theme but also reflects China's abundant agricultural culture and traditional arts.
Dimensions & Packaging
30mm x 100mm x 0.5mm;
380mm x 450mm;
145mm x 210mm x 15mm.
Tags
Grain, Bookmark, Cultural and creative products, Campus themed, Graphic, Vision
Production Technology
Brass, Canvas, Eco-friendly Paper
Design Challenge
Integrating grain culture into illustrations poses challenges in blending museum architecture, natural elements, and traditional culture seamlessly. Designers must balance artistic and practical aspects for cultural gifts that are visually appealing and functional in daily life. Market adaptability is crucial, emphasizing the need for illustration designs to align with the target audience's tastes and demands, underscoring the importance of designers understanding the market for competitiveness.
Research
Through in-depth research of the museum, the designer gained a profound understanding of the rich cultural significance of grain. Successfully conveying these elements to the audience through illustrations, the gift designs not only possess artistic and creative qualities but also consider practicality. This dual focus on cultural expression and utility enhances the overall appeal of the gifts.
Inspiration
The designer, inspired by the Chinese Grain Museum's cultural and historical context, seamlessly blended architectural elements, golden rice fields, sunflowers, granaries, and scenic details through illustrations. These design inspirations, rooted in nature's beauty, also integrate the artistic essence of traditional Chinese painting, adding cultural depth to the gifts.
Project Duration
The project started in November 2023 in Shenzhen, China and finished in December 2023 in Shenzhen, China.
Operation Flow
Applying illustrations to various souvenirs, such as stationery and everyday items, ensures that the gifts are not only practical but also convey the cultural essence of the museum.
Patents
Copyrights belong to Be Genius Design, 2023.
Team Members
Designer: Shangfei Lang:
Designer: Cheng Zhong;
Designer: Xiang Ren;
Designer: Wenhao Shang;
Instructor: Xueqing Kong;
Instructor: Youqing Yong.
Image Credits
Image # 1: Creator Shangfei Lang, 2023.
Image # 2: Creator Shangfei Lang, 2023.
Image # 3: Creator Shangfei Lang, 2023.
Image # 4: Creator Shangfei Lang, 2023.
Image # 5: Creator Shangfei Lang, 2023.
Video Credits: Zhong Cheng, 2023.

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