Delpasand Embalagem para Chá Preto by Mohammadreza Eslamparast

Delpasand Embalagem para Chá Preto by Mohammadreza Eslamparast is a highly esteemed winner of the very prestigious 2025 A' Design Award de Ferro in Design de Embalagem Competition Category.

FerroEmbalagem· 2025

Delpasand Embalagem para Chá Preto

by Mohammadreza Eslamparast

Client: Delpasand

A' Design Award de Ferro Winner in Embalagem Category

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Verified Award Winner

Verify Award Status for #156274

View at A' Design Award Press Release Award Badge

Colors

The Design

About Delpasand Embalagem para Chá Preto

Delpasand é um projeto de embalagem para chá preto. A linha abrange o chá do Ceilão, oferecido nas versões aromatizada e original, e o chá iraniano. O preto foi escolhido como cor principal por corresponder à cor das folhas de chá secas. Ilustrações flat de um bule e de uma plantação de chá revelam a origem de cada produto. Um agricultor, um elefante e um templo representam o Ceilão, enquanto cenas de plantação representam o Irã. Cores vivas e distintas ajudam os compradores a diferenciar as variedades na prateleira. Cada caixa é impressa em offset sobre cartão, com aplicação de relevo.

The Recognition

About the A' Design Award de Ferro

Delpasand Embalagem para Chá Preto conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que Delpasand Embalagem para Chá Preto seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, Delpasand Embalagem para Chá Preto merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Delpasand has 2 kinds of tea, Ceylon and Iranian tea.
Ceylon has 2 kinds of tea,Aromatic and original.
The color black was chosen because of the color of dried tea and to make them different on shelves, they were illustrated.
The teapot and farm illustration shows their countries' content.
the symbols, farm, farmer, elephant and the temple are used to show Ceylon and the symbols, Iran farms are used to show Iranian tea.
Different sharp colors are used to make easier them to chose.
Dimensions & Packaging: Width 120 mm x Depth 80 mm x Height 200 mm.
Tags: Black Tea, Illustration, Colorful, Modern Design, Drink, Hot drink,
Production Technology: Offset print on the cardboard in 5 colors, CMYK and one Pantone color in each artwork with UV and emboss.
Design Challenge: Many objects, characters and their colors in a small teapot on the packaging was the main Challenge.
Research: Before design, the design group researched about 10 days to see the concept and appearance of other packagings in markets to know and find their path. To make them different and attractive it has been decided to design in flatten illustration because the other packaging were designed with real picture.
Inspiration: A teapot was chosen as a symbol of tea and hot drink. The tea farm was the main subject of design. The atmosphere of each Ceylon and Iran is different so their countries' symbols were chosen.
Project Duration: April - May 2022, Tehran, Iran
Operation Flow: To make the design friendly, the illustration was chosen, because it made the design like a story to contact the customers.
Image Credits: Illustrator Mohammadreza Eslamprast, 2022.
Assistant: Samyar Eslamparast and Soodabe Zomorodi.