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Arcteryx Sanlitun Loja Conceito by Arcteryx and Still Young

Arcteryx Sanlitun Loja Conceito by Arcteryx and Still Young is a highly esteemed winner of the very prestigious 2024 A' Design Award de Ouro in Design de Espaços Interiores e Exposições Competition Category.


OuroInterior· 2024

Arcteryx Sanlitun Loja Conceito

by Arcteryx and Still Young

Client: Still Young

A' Design Award de Ouro Winner in Interior Category

Colors

The Design

About Arcteryx Sanlitun Loja Conceito

A equipa de design procurou árvores mortas caídas na floresta e transformou-as em colunas decorativas, cortando-as em fatias e envolvendo-as em vidro. Os anéis de crescimento nestas colunas servem como testemunho visual das provações e tribulações suportadas pelas árvores durante o seu crescimento na natureza, uma perseverança que ressoa com o espírito da Arcteryx, que visa quebrar limites e continuar a elevar-se. O conceito de ocos de árvores é também aplicado ao primeiro piso, onde cada cenário se inspira na natureza, atendendo aos desejos dos entusiastas de atividades ao ar livre.

The Recognition

About the A' Design Award de Ouro

Arcteryx Sanlitun Loja Conceito conquistou o A' Design Award de Ouro, um reconhecimento imensamente prestigiado atribuído a designs de primeira linha, maravilhosos e notáveis. Os vencedores do Ouro são criações extremamente inovadoras, visionárias e glamorosamente deslumbrantes, que refletem o prodígio, a sabedoria e a proeza dos seus designers. Espera-se que Arcteryx Sanlitun Loja Conceito seja uma invenção muito elogiada, pioneira e monumental, que oferece um valor sem precedentes. Este design vencedor do A' Design Award de Ouro é um projeto espetacular e respeitado, que beneficia muito e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Arcteryx Sanlitun Loja Conceito cria sentimentos intensos de desejo, evoca paixão, incentiva a criatividade e fascina-nos.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design narrative draws inspiration from adventures amid mountains and forests and pays homage to Vancouver's cultural context. Through a continuous dialogue with nature, the store guides consumers through diversified themed spaces, offering an unprecedented experience for both outdoor enthusiasts and the brand's veteran fans.
Dimensions & Packaging
The overall space emphasizes the harmonious blend of an outdoor feeling and a sense of technology. Display installations are crafted with acrylic and metal materials and mirror the forms of production line equipment. This choice seeks to spotlight the brand’s dedication to research and development and its modification techniques, while paying homage to its outdoor spirits.
Tags
Arcteryx, Flagship store, Premium outdoor products, Functional apparel, Mountain sports, Outdoor equipment, Windproof and cold-resistant
Production Technology
The design captures the essence of a natural mountain. A luminous installation in the shape of the brand's skeleton logo is placed on the rugged surface, forming a unique brand atmosphere in the external environment to invite customers into a setting that encapsulates the spirit of Vancouver's mountains and forests.
Design Challenge
The second floor is curated as an urban life product area for the 24 Collection, the Veilance Series, and in store sharing sessions on mountain skills. Throughout the entire space, elements of rocks, trees and wood grain are incorporated into the mountainous backdrop to express the brand DNA of ARC'TERYX. A combination of ambient lighting and localized lighting for products contributes to the creation of distinct atmospheres in different areas through the interplay of warm and cold tones.
Research
Within the 24 collection product display area, wooden frame structures are adopted. Meanwhile, an irregular mountain shaped display platform creates an outdoor vibe through details on its base. A cavern shaped installation takes center stage in the area for sharing sessions on the second floor. Low tables made of timber piles, fabric sofas, and decorative floor stoves collectively craft a cozy setting infused with a woodland feel.
Inspiration
Situated on an L shaped site, the store features a facade crafted from gray rocks embedded with glass. Employing bold design techniques, this composition not only creates a striking visual effect but also demonstrates the brand’s distinctive and memorable identity.
Project Duration
Start time: November 2022
End time: October 2023
Location: Building S01, 19 Sanlitun Road, Chaoyang District, Beijing
Operation Flow
The design team hunted for fallen dead trees in the forest and transformed them into decorative columns by slicing and encasing them in glass. The tree rings on these columns serve as a visual testament to the trials and tribulations endured by the trees during their growth in nature – a perseverance that resonates with the spirit of Arcteryx, which aims to break through limits and keep reaching upwards.
Team Members
Arcteryx and Still Young
Image Credits
Yuuuun Studio

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