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Notoginseng Embalagem de Medicamento by Zhaocheng He

Notoginseng Embalagem de Medicamento by Zhaocheng He is a highly esteemed winner of the very prestigious 2024 A' Design Award de Bronze in Design de Embalagem Competition Category.


BronzeEmbalagem· 2024

Notoginseng Embalagem de Medicamento

by Zhaocheng He

Client: Wen Guan Zhuang

A' Design Award de Bronze Winner in Embalagem Category

Colors

The Design

About Notoginseng Embalagem de Medicamento

Notoginseng Radix Et Rhizoma é uma medicina tradicional chinesa com excelentes efeitos terapêuticos. A combinação de pontos na embalagem forma um formato de montanha, que não apenas reflete o ambiente de crescimento do pó de Panax notoginseng, mas também expressa sua forma em pó. O design desta embalagem em preto e azul rompe com a percepção tradicional da indústria, tornando a embalagem repleta de modernidade e qualidade. A embalagem da caixa interna é arranjada e combinada para formar uma pintura paisagística repleta de concepção artística oriental.

The Recognition

About the A' Design Award de Bronze

Notoginseng Embalagem de Medicamento conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Notoginseng Embalagem de Medicamento seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Notoginseng Embalagem de Medicamento satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Panax notoginseng is a traditional Chinese medicine. It is packaged in the form of dots to form the shape of mountains, which not only reflects the growing environment of panax notoginseng powder but also expresses its powdery form. The collision of black and blue makes the packaging full of fashion and quality sense. The packaging of the inner box is arranged and combined to form a landscape painting full of eastern artistic conception.
Dimensions & Packaging
125mmX215mmX50mm
Tags
Health, medicine, fashion, artistic conception, powder
Production Technology
This outer box is made of tinplate with relief on top. The combination of matte and varnish gives a delicate feeling. There are four small boxes inside made of environmentally friendly paper.
Design Challenge
Most similar products in the market are mainly packaged in red and green, and we use black and blue to design this packaging, breaking the traditional understanding of the industry.
Research
Panax notoginseng is a traditional Chinese medicine. It has a very good therapeutic effect. Designing the powder form of Panax notoginseng through dots is not only a cultural inheritance and induction, but also an expression of modern aesthetics.
Inspiration
The inspiration comes from the mountains where Sanqi powder grows and the powdery form of Sanqi. The inspiration for the pattern of the sprawling mountain ranges comes from the famous ancient Chinese painting of thousands of miles of rivers and mountains.
Project Duration
The project lasts 2 month
Operation Flow
This packaging retains the characteristics of traditional Chinese medicine and enhances the brand's fashion sense through the collision of black and blue, bringing consumers a better brand impression.

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