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Orico Training Center Escritório Corporativo by Nobuaki Miyashita

Orico Training Center Escritório Corporativo by Nobuaki Miyashita is a highly esteemed winner of the very prestigious 2024 A' Design Award de Prata in Design de Espaços Interiores e Exposições Competition Category.


PrataInterior· 2024

Orico Training Center Escritório Corporativo

by Nobuaki Miyashita

Client: Orient Corporation

A' Design Award de Prata Winner in Interior Category

Colors

The Design

About Orico Training Center Escritório Corporativo

O Centro de Treinamento Orico pertence a uma importante empresa de crédito ao consumidor com mais de 110 milhões de titulares de cartão. O projeto visa renovar e adaptar seu próprio centro de treinamento aos valores e programas modernos, que se deteriorou após sua construção há mais de 30 anos. Para tornar a Identidade Corporativa da Orico presente em todo o espaço, o design é baseado em uma Identidade Visual que utiliza o Cartão de Crédito como motivo. As oito salas de treinamento são projetadas, cada uma, com um tema baseado nos diferentes tipos de cartões de crédito emitidos pela Orico, como Gold, Platinum e Black Card, para incorporar o universo único de cada cartão de crédito.

The Recognition

About the A' Design Award de Prata

Orico Training Center Escritório Corporativo conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Orico Training Center Escritório Corporativo seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Orico Training Center Escritório Corporativo é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To ensure that trainees can fully experience Orico's identity throughout the space, the design of guest rooms and common areas incorporates partitions that replicate the precisely defined shape of a credit card (including the corner radius and thickness), creating a multi-layered separation. The signage for room numbers and floor information employs the credit card-specific international standard font (Farrington 7B) for its design.
Dimensions & Packaging
Site area: 1,143.85 m2
Building area: 758.56 m2
Total floor area: 2,397.59 m2
Number of floors: Basement 1 floor, Ground 4 floors
B1 floor: 126.64 m2
1st floor: 382.21 m2
2nd floor: 434.84 m2
3rd floor: 306.59 m2
4td floor: 306.59 m2
Height: Maximum height 17.75 m
Structure: RC
Tags
Credit card,Accommodation,Training center,Interior design,Japan
Production Technology
The card partition walls are designed to detach from the ceiling and floor, creating a cantilevered structure that makes them appear to float lightly, expressing a dynamism as if countless cards are freely sliding and moving within the space. The ceiling gap also serves to comply with building codes for natural smoke extraction. Lighting uses a 50φ glare-less type to reduce its presence, making the card surfaces vividly stand out.
Design Challenge
We feared that creating complete individual spaces for each of the eight people in a single room would cut off communication. Inspired by the traditional Japanese architectural techniques of Fusuma and Shoji which allow for the presence to be felt while blocking the line of sight in a large room, a partition motif based on credit cards was devised to achieve this.
Research
Research Objective: To innovate the spatial image at low cost while utilizing existing RC structures and facilities such as air conditioning systems. Result: A space filled with identity was completed by reflecting Orico's VI in the design. Impact: It was renovated as a training facility with high employee satisfaction.
Inspiration
Credit cards are typically categorized into ranks such as normal, gold, and platinum, and there are also numerous cards specialized for hobbies like travel and dining. We drew inspiration from the unique worlds each of these individual cards connects to, each differing from the next. We attempted a design that expresses the different worldviews, or infinite universes, that just one card can unfold.
Project Duration
This project was completed in March 2021.
The planned location is situated in a tranquil residential area in Tokyo, adjacent to lush green parks and university campuses.
Operation Flow
Orico's training is planned in a shared room for eight, using card-type partitions in private areas to ensure privacy. In response to COVID-19, Orico has adapted the design to allow the center's use as both a satellite and touch-down office. This included enlarging individual desk spaces, incorporating task lighting, and selecting chairs with casters designed for extended periods of desk work, enhancing both functionality and comfort.
Patents
none
Image Credits
Image #1-#5: Photographer Nobuaki Miyashita, Variations, 2021

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