Aokmag Nutritionals Embalagem de Suplementos by Hangzhou Juici Brand Design Co., Ltd is a highly esteemed winner of the very prestigious 2025 A' Design Award de Bronze in Design de Embalagem Competition Category.
BronzeEmbalagem· 2025
Aokmag Nutritionals Embalagem de Suplementos
by Hangzhou Juici Brand Design Co., Ltd
Client: Aokmag
A' Design Award de Bronze Winner in Embalagem Category
Verified Award Winner
Verify Award Status for #163863The Design
About Aokmag Nutritionals Embalagem de Suplementos
Aokmag Nutritionals é um design de embalagem para suplementos alimentares nutricionais. Cada frasco apresenta um ícone abstrato e plano, como um olho, um coração, um fígado ou um osso, para indicar a parte do corpo tratada ou o ingrediente principal. Blocos de cores vibrantes separam os ícones do texto e criam uma hierarquia de informação clara, permitindo que os consumidores identifiquem rapidamente cada produto. O frasco escuro protege os ingredientes ativos da luz. O rótulo é feito de papel reciclado. A tampa canelada melhora a aderência e facilita a abertura para pessoas idosas.
The Recognition
About the A' Design Award de Bronze
Aokmag Nutritionals Embalagem de Suplementos conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Aokmag Nutritionals Embalagem de Suplementos seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Aokmag Nutritionals Embalagem de Suplementos satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This nutritional dietary supplements packaging uses simple icons and different colors to intuitively convey the benefits and characteristics of each supplement, helping consumers quickly identify and select what they need. For a clear information hierarchy, diverse vibrant color blocks are used as the backgrounds of different icons, with bold lines that make the key information stand out. This design achieves efficient information conveyance and enhance the overall attractiveness of the product
- Dimensions & Packaging
- product dimensions, 60 mm x 60 mm x 110 mm
- Tags
- Nutrition packaging, Flat icons, Color blocks for partitioning, Quickly identification, Information conveyance
- Production Technology
- 1.The dark bottle provides an ideal environment for preserving the nutritional dietary supplements, effectively protecting the active ingredients from light degradation.
The bottle label is made by repulping and deinking recycled paper. This approach transforms waste into a green material, greatly reducing wood consumption. It responds to the modern call for sustainable development. - Design Challenge
- The main challenge in this design was to help consumers quickly and accurately identify and understand all key information. To this end, the packaging utilizes vibrant color blocks to separate icons from text, ensuring that the key graphical elements stand out. Furthermore, the thickness of the elements gradually decreases from icons to product names and to dosage numbers, naturally guiding the focus of consumers throughout a clear information hierarchy.
- Research
- Traditional nutritional supplements packaging overemphasizes functional descriptions, preferring detailed text or realistic icons to illustrate ingredients or efficacy. This design breaks away from monotony. Each bottle variety features a minimalist flat icon, such as an eye, a heart, a liver, a bone or a shrimp, to represent the specific body part it targets or its key ingredient. This approach creates a unique visual identity, and helps consumers easily identify and choose what they need.
- Inspiration
- To capture consumers' attention, the packaging uses abstract, each bottle variety features a flat, abstract icon to represent the specific body part it targets or its key ingredient. For instance, a liver icon is used for liver health coated tablets, and a heart icon symbolizes coenzyme Q10 softgels. Moreover, the colors with high saturation are incorporated to evoke a sense of joy among consumers and establish a recognizable signature for the brand in a competitive market.
- Project Duration
- Its design and development stated in Hangzhou, in Jun, 2023, and it was introduced to the Chinese market in October, 2023.
- Operation Flow
- 1.The key information of each supplement is efficiently conveyed with intuitive icons, helping consumers quick identify what they need.
The ridged design on the cap enhances friction, making it easy to open even for older people. - Team Members
- Frank Zhu, David Wang
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