Teli Tiee Reprodutor de Histórias by Leijing Zhou

Teli Tiee Reprodutor de Histórias by Leijing Zhou is a highly esteemed winner of the very prestigious 2025 A' Design Award de Ferro in Design de Produtos para Bebés, Crianças e Jovens Competition Category.

FerroProdutos para Bebés· 2025

Teli Tiee Reprodutor de Histórias

by Leijing Zhou

Client: Zhejiang University

A' Design Award de Ferro Winner in Produtos para Bebés Category

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View at A' Design Award Press Release Award Badge

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The Design

About Teli Tiee Reprodutor de Histórias

Teli Tiee é um reprodutor de histórias concebido para promover a interação entre crianças e idosos. Três tipos de blocos com elementos narrativos são colocados numa ranhura, e o dispositivo deteta cada combinação e reproduz a história correspondente. Uma alavanca é deslocada para a direita para mudar de história e para a esquerda para gravar uma nova. As histórias gravadas são processadas por inteligência artificial e transformadas em histórias ilustradas que podem ser partilhadas. O corpo é feito de plástico e madeira e integra comunicação de campo próximo, Bluetooth e um ecrã eletrónico.

The Recognition

About the A' Design Award de Ferro

Teli Tiee Reprodutor de Histórias conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que Teli Tiee Reprodutor de Histórias seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, Teli Tiee Reprodutor de Histórias merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Teli Tiee is a story-player designed for intergenerational interaction between children and the elderly.
Equipped with three types of story elements blocks, the elderly and kids can listen colorful stories by combining different blocks. Stories come from system presets and elderly-shared ones. The elderly can share their stories or co-create new stories with kids. Recorded stories, processed by AI, are uploaded to the database and turned into illustrated stories for sharing.
Dimensions & Packaging: 300mm*180mm*184mm
Tags: Inter-generational interaction, Story player, Emotional design
Production Technology: The main body of the product is made of plastic and wood to ensure the safety of children. The product contains NFC, electronic screen, bluetooth and other modules to ensure the realization of product functions.
Design Challenge: The primary creative and research challenge was to bridge the generational gap through a single product. Designing for two distinct user groups-the elderly with their need for self-expression and reminiscence, and children with their demand for engaging and educational play-required a delicate balance. Technologically, integrating AI for story processing and illustration generation while ensuring friendliness for non-tech-savvy users was a significant hurdle.
Research: The methodology involved analyzing the needs of both groups through interviews and observations. Interviews were conducted with elderly people and children to understand their behaviors, preferences, and pain points in communication. Observation was also carried out in community settings where inter-generational interactions occurred. Research tools included questionnaires, voice recorders for interviews, and note-taking.
Inspiration: In modern society, with the increasing prevalence of inter-generational families, there is a growing need for effective communication channels between the elderly and children. Observing that the elderly often find solace in reminiscing about their past experiences, while children are naturally drawn to the vivid and imaginative world of picture-book stories, we were inspired to create Teli Tiee.We use emotional and inclusive design principles to complete the design and use AI to process the story content.
Project Duration: The project started in April 2023 in China and finished in August 2023 in China
Operation Flow: When using the story machine, press the on key to start the device. According to the guidance, put story elements blocks into the groove, and the system senses and plays the story of the combination. Users can pull the lever to the right to switch to the next story, and to the left to record and upload their stories.
Team Members: Xinmiao Shen
Leijing Zhou
Xiaotong Guan
Menghan Li
Xiaofei Gong
Yuqi Wei
Jinjie Li
Qianyi Wang
Zihan Zhang