R300 Leitor de CD by Orgdot Design is a highly esteemed winner of the very prestigious 2026 A' Design Award de Ferro in Design de Equipamentos de Áudio e Som Competition Category.

FerroProdutos de Áudio· 2026

R300 Leitor de CD

by Orgdot Design

Client: Orgdot Design Shop

A' Design Award de Ferro Winner in Produtos de Áudio Category

1,699

Verified Award Winner

Verify Award Status for #173146

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About R300 Leitor de CD

O R300 é um leitor de CD leve e portátil, concebido para utilizadores de todas as idades. O corpo mede 162 mm de largura, 147,3 mm de profundidade e 32,5 mm de altura. Uma estrutura totalmente modular recorre a peças padronizadas e a encaixes de fácil desmontagem, permitindo que os módulos sejam reparados, atualizados e reutilizados noutros produtos da mesma série. A embalagem consiste num tabuleiro de papel reciclável. A interface está dividida em secções esquerda e direita, mantendo os comandos claros e simples. São suportadas ligações com e sem fios, bem como diversos formatos de áudio.

The Recognition

About the A' Design Award de Ferro

R300 Leitor de CD conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que R300 Leitor de CD seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, R300 Leitor de CD merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: R300 is a lightweight, portable CD player appealing to all ages. From the production process to the modular components to the recyclable paper tray packaging, the design is kept as simple as possible. Meanwhile, the function, form, and appearance should be well integrated into multiple usage scenarios to achieve product flexibility, upgradeability, repairability, and environmental sustainability, bringing a deep sense of happiness and high-quality usage experience to users of different ages.
Dimensions & Packaging: Width 162 mm x Depth 147.3 mm x Height 32.5 mm
Tags: lightweight CD player,wide range of target users,simple operation ,modular design,circular design,flexibility,upgradability,repairability,multiple usage scenarios
Production Technology: With a fully modular design, all modules can be recycled and reused in the same series of products or original products, and all parts use standardized parts and easy-to-disassemble structures, which increases durability and product life while being flexible, upgradeable, and repairable.
Design Challenge: This is a lightweight and portable CD player. The biggest challenge in the design process is to make it lightweight and portable, suitable for all ages. The function, form and appearance should be well integrated into a variety of usage scenarios, bringing a deep sense of happiness and high-quality usage experience to users of different ages.
Research: This product is positioned as a lightweight CD player with a wide target customer base. Therefore, we researched the current market characteristics and the functional and emotional needs of users of different ages for CD players through questionnaires, interviews with typical users, and research on consumer reports from professional institutions to guide the design of the appearance, material, form and interactive form of this product.This is a lightweight and portable CD player. The biggest challenge in the design process is to make it lightweight and portable, suitable for all ages. The function, form and appearance should be well integrated into a variety of usage scenarios, bringing a deep sense of happiness and high-quality usage experience to users of different ages.
Inspiration: Since the 2020s, CD sales have continued to grow as Gen Z has re-pursued retro ways of listening to music and the KPOP market share has exceeded US$5 billion.

Gen Z and older generations have become enthusiastic about CDs again, and there aren’t many ideal CD players on the market, so we wanted to develop a product that would appeal not only to young people who are into pop culture but also to the older generation who are nostalgic and once loved CD culture.
Project Duration: The project started in March 2023 in Shenyang, ended in September 2023 in Shenyang, and was launched in China in October 2023.
Operation Flow: The design of the left and right partitions of the interface highlights the functional area, achieving a more intuitive, reasonable and simple operation experience. The material is touch-up paint, which feels warm.
It retains the classic characteristics of traditional CD players, supports wired and wireless connection methods, ensures a high-quality listening experience, and supports multiple audio formats, meeting multiple needs for convenience, fashion, and high-quality sound effects.
Patents: Copyrights belong to Shenyang Orgdot Design Co., Ltd.,2023
Team Members: Zhang Shu
Zhang Xinyu
Wang Binxu
Liu Qian
Image Credits: Image #1: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional Image #1: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional Image #2: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional 4mage #3: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional Image #4: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Video Credits: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.