Cycle Of Matter Estande de Exposição por Marzena Michalska - Smart Design Expo

O design Cycle Of Matter Estande de Exposição por Marzena Michalska - Smart Design Expo é um vencedor altamente estimado do prestigioso 2026 A' Design Award de Prata na Categoria de Competição Design de Arquitetura de Feiras, Interiores e Exposições.

PrataFeira· 2026

Cycle Of Matter Estande de Exposição

por Marzena Michalska - Smart Design Expo

Cliente: Smart Design Expo

Vencedor do A' Design Award de Prata na Categoria Feira

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Cores

O Design

Sobre Cycle Of Matter Estande de Exposição

Cycle of Matter é um estande de exposição concebido para um fabricante de azulejos cerâmicos. O estande ocupa 135 metros quadrados e alcança uma altura máxima de 4 metros. Sua forma exterior fechada revela pouco, de modo que a narrativa interior só se desdobra após a entrada. As superfícies são revestidas com azulejos-base, sem cor ou padrão, mostrando o material em seu estado bruto. Um corredor central conduz os visitantes por uma sequência de espaços que representam as etapas da produção dos azulejos. Divisórias sob medida, piso elevado e cerca de 160 luminárias moldam a visita.

O Reconhecimento

Sobre o A' Design Award de Prata

Cycle Of Matter Estande de Exposição conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Cycle Of Matter Estande de Exposição seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Cycle Of Matter Estande de Exposição é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: Art in Motion. Material that lives.
The Stargres booth was conceived as a spatial narrative about the life of a tile. Its compact, enclosed architecture reveals little from the outside, concealing a story that unfolds only once inside. Clad entirely in raw base tiles without color or pattern, the monochromatic earth-tone space is structured around a central corridor guiding visitors through symbolic stages of tile creation, highlighting process, material origin and rediscovery.
Dimensões e Embalagem: Total area: 135 sqm
Maximum height: 4000 mm
Platform height: 150 mm
Cladded surface with ceramic tiles: approx. 250 sqm
Custom partitions: 17 X type modules, 3 V type modules
Suspended tile composition: 16.5 sqm
Lighting fixtures: approx. 160 units
Integrated AV system with 43 inch screens
Etiquetas: exhibition architecture, trade fair design, ceramic tiles, sustainable narrative, spatial storytelling, temporary architecture, material research, immersive space
Tecnologia de Produção: The structure was built as a modular temporary architecture with a 4 m maximum height. System platform flooring (150 mm, laser leveled) supported full tile installation without grouting. Custom X and V partitions were fabricated in OSB and finished with client tiles or structural paint. Powder coated steel edge profiles defined the platform. Over 160 luminaires created layered scenographic lighting. Installation included integrated electrical systems and multimedia walls.
Desafio de Design: The main challenge was presenting a raw base tile as a central aesthetic element while maintaining architectural coherence. Structurally, the booth required heavy ceramic cladding within temporary fair regulations and height limits. Achieving stability, modularity and precise installation without visible technical compromise demanded tight coordination between design, engineering and production teams.
Pesquisa: Stoneware plays the first fiddle here. The aim was to understand how an exhibition stand could clearly show how tiles are produced and communicate the life of this material. The concept was developed as a spatial story that guides visitors step by step through the cycles. Material tests, technical drawings, mockups and cost analysis supported the process, with close collaboration between the design team and Stargres production consultants. The result was a corridor shaped booth showcasing the product, with the base covered in the material in its primary form.
Inspiração: The project was inspired by the idea of returning to origin. Instead of presenting finished collections, the design focuses on the base tile, the raw state preceding color and pattern. This gesture reflects transparency in production and a sustainable mindset. The booth becomes an architectural storyboard, guiding visitors through the symbolic stages of material transformation and rediscovery.
Duração do Projeto: The project started in June 2025 in Poland and was completed in October 2025. Production began in September 2025. The booth was installed between 17-21 October 2025 and exhibited at Warsaw Home 2025 from 22-25 October 2025 in Warsaw, Poland.
Fluxo de Operação: Visitors enter a visually restrained exterior that reveals little of the interior. A central corridor guides them through sequential spatial frames representing stages of tile production. Surfaces, lighting and material transitions create a gradual discovery process. The booth encourages slow exploration rather than immediate display, transforming product viewing into a curated spatial experience.
Membros da Equipa: Designer: Marzena Michalska
Design Studio: Smart Design Expo