Echo Oriental Sala de Exposição by Xiyao Wang

Echo Oriental Sala de Exposição by Xiyao Wang is a highly esteemed winner of the very prestigious 2026 A' Design Award de Prata in Design de Espaços Interiores e Exposições Competition Category.

PrataInterior· 2026

Echo Oriental Sala de Exposição

by Xiyao Wang

Client: Extended Play Lab

A' Design Award de Prata Winner in Interior Category

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Verified Award Winner

Verify Award Status for #181303

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The Design

About Echo Oriental Sala de Exposição

Echo Oriental reinterpreta a cosmologia tradicional chinesa através de uma lente arquitetônica contemporânea. Uma área central de maquete com pé-direito duplo serve como o coração do projeto, posicionada sob um teto tensionado celestial que simboliza o céu sobre uma planta baixa quadrada. Um teto abobadado dourado característico com relevo de folhas adiciona riqueza tátil, enquanto uma paleta de mármore verde e madeira quente promove um diálogo sensorial. A coreografia espacial utiliza compressão e liberação para guiar os visitantes através de um ritual progressivo de limiares.

The Recognition

About the A' Design Award de Prata

Echo Oriental Sala de Exposição conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Echo Oriental Sala de Exposição seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Echo Oriental Sala de Exposição é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Echo Oriental is a 400sqm exhibition center that redefines spatial ritual through a rigorous intersection of North-South and East-West axes. It distinguishes itself by seamlessly integrating traditional Chinese cosmology - the "Tian Yuan Di Fang" (Round Sky, Square Earth) concept - within a contemporary neo-luxury aesthetic. Unique features include a double-height sand table area under a celestial light and a golden vaulted ceiling with leaf embossing, creating a high-quality sensory dialogue.
Dimensions & Packaging: 400 square meters area. Single floor.
Tags: Exhibition Design, Sales Office, Oriental Aesthetics, Tian Yuan Di Fang, Axial Symmetry, Neo-Luxury, Botanical Motif, Green Marble, Architectural Ritual, Longgang, Spatial Narrative, Interior Design.
Production Technology: Conceived through hand sketch, perfected in Rhino 3D and rendered with Enscape and Photoshop
Design Challenge: The primary challenge was manifesting a grand, ceremonial architectural ritual within a compact 400sqm footprint. Overcoming this required precise axial planning to resolve complex circulation patterns without sacrificing the sense of scale. Realizing the golden vaulted ceiling with leaf embossing involved a technical balance between artisanal textures and modern production. The project successfully navigated the obstacle of blending historic cosmology with current luxury market demands.
Research: This project utilized Applied Spatial Psychology and Cultural Semiotics research to redefine real estate exhibition standards. Objectives focused on balancing ritualistic ceremonial order with botanical fluidity. Methodology involved Axial Mapping and Comparative Materiality studies. Data was collected via site-specific environmental analysis and historical research into "Tian Yuan Di Fang" cosmology. Participants included local design stakeholders and potential residents. Results showed a high-efficiency circulation flow that significantly reduced visitor fatigue. Insights reveal that "spatial compression and release" triggers emotional engagement. This research impacts the industry by demonstrating that design-driven cultural storytelling directly increases commercial perceived value and social community pride.
Inspiration: The design is inspired by the organic fluidity of the adjacent Taihu Park, translating botanical motifs into architectural curves. Motivated by the tension between heritage and modernity, the project explores the "Echo" of ancient Oriental philosophy - specifically the harmony of the circle and square - within a high-end commercial context. Research into "spatial compression and release" informs the transition from intimate, deep corridors to expansive, light-filled grand halls.
Project Duration: Project finished in February 2026, and is located in Longgang, Wenzhou, China
Operation Flow: The project operates through a progressive "step-by-step" ritualistic flow. Visitors interact with the space via a series of thresholds: from a high-contrast entry lobby to a monumental central core. The spatial interaction is defined by rhythm—alternating between the compression of deep, shaded corridors and the release of the bright, green-marble hall. Strategic "scenic openings" in VIP areas facilitate visual porosity, allowing the narrative of nature to permeate every interaction.
Team Members: Xiyao Wang
Image Credits: All Renderings by Xiyao Wang