Blend 1601 Função Principal: Design de Embalagem de Café por Burak Sahin - Istanbul French Fries

O design Blend 1601 Função Principal: Design de Embalagem de Café por Burak Sahin - Istanbul French Fries é um vencedor altamente estimado do prestigioso 2026 A' Design Award de Ferro na Categoria de Competição Design de Embalagem.

FerroEmbalagem· 2026

Blend 1601 Função Principal: Design de Embalagem de Café

por Burak Sahin - Istanbul French Fries

Cliente: Istanbul French Fries

Vencedor do A' Design Award de Ferro na Categoria Embalagem

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Cores

O Design

Sobre Blend 1601 Função Principal: Design de Embalagem de Café

Texto do Livro: O Blend 1601 celebra o café cultivado à sombra por meio de uma série de embalagens que substitui a estética industrial pelo calor artesanal, centrada num motivo de copa de árvore. Utilizando material kraft sustentável e um sistema de cores vibrante, o design cria uma ligação emocional entre a arte do barista e a ecologia da floresta. O resultado é uma identidade tátil e impulsionada por narrativas que destaca a origem natural e o caráter único de cada blend.

O Reconhecimento

Sobre o A' Design Award de Ferro

Blend 1601 Função Principal: Design de Embalagem de Café conquistou o A' Design Award de Ferro, um reconhecimento prestigiado atribuído a bons designs que cumprem os requisitos profissionais e industriais esperados de criações bem concebidas. Os vencedores do Ferro demonstram grande habilidade, elevada especialização, compreensão especializada e capacidade criativa dos seus criadores. Espera-se que Blend 1601 Função Principal: Design de Embalagem de Café seja uma criação muito considerada, admirada e estimada, prática e inovadora. Este design vencedor do A' Design Award de Ferro integra as melhores práticas do setor e tem características técnicas competentes associadas a conhecimento especializado e talento. Pela sua minúcia, Blend 1601 Função Principal: Design de Embalagem de Café merece respeito e destina-se a proporcionar melhorias na qualidade de vida que ajudam a tornar o mundo num lugar melhor.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: Blend 1601 is a premium packaging identity system that prioritizes storytelling over technical overload. Rather than overwhelming users with data, it communicates the essence of coffee through color, texture, and visual simplicity. The collection includes: Two signature 500g blends (Classic & Efso)
Four 250g single-origin variants. Each product features a distinct color palette inspired by its flavor profile. For instance, the Efso Blend uses a bold teal tone to reflect its smooth opening and intense finish, creating a synesthetic link between taste and color. The packaging is built on eco-friendly kraft pouches, merging sustainability with a refined artisanal aesthetic. This balance positions the product between handcrafted authenticity and premium contemporary design.
Dimensões e Embalagem: The system ensures consistency across formats.
500g pouch: 135 × 260 mm, label 100 × 153 mm.
250g pouch: 110 × 200 mm, label 90 × 120 mm.
All labels have 4 mm corner radius.
Material: eco-friendly multi-layer kraft with high-barrier lining.
Printing: high-resolution on textured, sustainable stock.
The system supports scalability, efficiency, and a cohesive brand identity.
Etiquetas: coffee packaging, specialty coffee, shade-grown, sustainable design, kraft packaging, brand identity, minimalist packaging, artisan coffee, eco-friendly packaging, label design
Tecnologia de Produção: Production reinforces the tactile warmth of the "Shade-Grown" concept. Labels feature balanced proportions and softened 4 mm corners for an organic feel. Printed with high-resolution offset on textured paper, they combine clarity with tactility. Hand-applied onto eco-friendly kraft pouches, slight imperfections are preserved, reflecting artisanal authenticity and the balance between natural process and precision.
Desafio de Design: The challenge was translating a technical concept into an emotional visual language while balancing premium perception with warmth. This required precise control of typography, color, and illustration to avoid both oversimplification and technical overload. Another key task was creating a scalable identity system that differentiates blends while maintaining consistency. The result is a unified system that communicates complexity with clarity.
Pesquisa: This project explores emotional responses to specialty coffee packaging and the role of visual language in perceived quality. Research revealed a gap between technical packaging and the demand for warmth and storytelling. "Shade-Grown" emerged as a key narrative. The resulting strategy shifts from data-heavy communication to sensory storytelling, combining organic visuals and tactile materials to balance premium positioning with human connection.
Inspiração: Inspired by the "Shade-Grown" cultivation method, this design translates an ecological philosophy into a visual language. Coffee beans that mature slowly beneath the protective canopy of forest trees embody patience, balance, and harmony with nature. This relationship is expressed through a minimalist tree-shadow motif, symbolizing protection and natural rhythm. The raw kraft surface reflects the soil and organic origins, while vibrant label colors represent the energy and character of coffee cherries thriving in shaded microclimates. Moving away from sterile, technical coffee packaging, the design aims to create an emotional connection -inviting users into a warm, sensory, and nature-rooted experience.
Duração do Projeto: Turkey, 2025
Fluxo de Operação: The design uses an intuitive, icon-driven system to simplify interaction. A bean icon indicates whole beans, while a droplet represents ground coffee, enabling instant recognition. The front label introduces the "Shade-Grown" story through color and composition, while the back delivers structured information such as origin and brewing. This dual-layer approach balances emotional engagement with functional clarity.
Membros da Equipa: Agency: Istanbul French Fries
Designer: Burak Sahin
Créditos de Imagem: Istanbul French Fries