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Veizla Table Mesa De Jantar by Pemara Design

Veizla Table Mesa De Jantar by Pemara Design is a highly esteemed winner of the very prestigious 2014 A' Design Award de Bronze in Design de Mobiliário Competition Category.


BronzeMobiliário· 2014

Veizla Table Mesa De Jantar

by Pemara Design

Client: Pemara Design

A' Design Award de Bronze Winner in Mobiliário Category

15,397

Verified Award Winner

Verify Award Status for #31803

Colors

The Design

About Veizla Table Mesa De Jantar

A Mesa Veizla é uma mesa única em madeira maciça com um suporte de montagem concebido de forma inteligente. Incrivelmente forte e robusto, mas atemporal e elegante. Feito inteiramente de painel colado nas bordas, é ambientalmente sustentável e pode ser produzido em qualquer tipo de madeira disponível. O suporte possibilita a embalagem plana da mesa para transporte e distribuição. Veizla é uma palavra nórdica antiga que significa festa ou banquete.

The Recognition

About the A' Design Award de Bronze

Veizla Table Mesa De Jantar conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Veizla Table Mesa De Jantar seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Veizla Table Mesa De Jantar satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Veizla Table is made from solid wood, assembled with a unique steel bracket. The under-carriage is constructed by assembling three parts (legs and stretcher) in the core points, with a bracket top and bottom. The bracket makes it possible to flat-pack the table for transport and distribution. The table is made from edge-glued panels, which makes it environmentally sustainable and possible to produce in any type of hardwood available to suit all interiors.
Dimensions & Packaging
Width 1000mm x Length 2000mm x Height 730mm. Extension leaves are also available, making table length 2800mm.
Tags
veizla, table, solid wood table, designer table, pemara design, dining table
Production Technology
Prototype was made by getting wooden parts cut on CNC machine, bonding and sanding them. The bracket which combines all parts were made by a steel engineering company, milling and drilling stainless steel discs to specification. CNC turned out to be problematic, so now parts are made by a furniture manufacturing company.
Design Challenge
Being Danish, grew up with furniture design. Being a kitchen designer, given me insight to furniture. Being an engineer solved the technical. I wanted to create a practical yet elegant table. Practical in terms of comfort and use, avoiding corner table legs. Elegant, with beautiful aesthetics. The hardest challenge was the assembly. I could find no appropriate fittings - so I designed my own fitting. Naming the table took research. I found an Old-Norse word for a feast/banquet, which is appropriate and unique.
Research
The Veizla table, both rectangular and round versions, and the Veizla fitting/bracket are design registered in 2013.
Inspiration
Inspiration came from visiting the Milan Furniture Fair, and also being a kitchen designer for 20 years. Often, when designing a bespoke open-plan kitchen for a client, using different types of wood, the client would ask where to source a table to go with the new kitchen. Not easy if you are looking for something different from the usual oak or ash. After visiting the Milan Fair, I reflected on the trends and what I had seen. One day I sat down at my drawing board. This table is the result.
Project Duration
The design was conceived in June 2012 in Dublin, Ireland. The first Veizla fittings were made in September 2012. The first Veizla table was made in October 2012.
Operation Flow
The table was designed with open-plan living in mind, a predominantly informal lifestyle, and making it available in an array of different woods to fit in with all interior material and colour schemes. Equally, the table has potential to become a product for corporate use.

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