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Discovery and Exploration Espaço Expositivo by Biwei Zhu

Discovery and Exploration Espaço Expositivo by Biwei Zhu is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ouro in Design de Espaços Interiores e Exposições Competition Category.


OuroInterior· 2020

Discovery and Exploration Espaço Expositivo

by Biwei Zhu

Client: Wilbur Studio

A' Design Award de Ouro Winner in Interior Category

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The Design

About Discovery and Exploration Espaço Expositivo

Descoberta e Exploração é um espaço expositivo dedicado a achados arqueológicos recentes de Shaanxi, na China. Cerca de 500 artefatos, datados da pré-história à Dinastia Tang, são apresentados em uma área de 485 metros quadrados com pé-direito de 2,7 metros. Malhas de 10 por 10 centímetros e de 30 por 30 centímetros são empregadas como linguagem visual, remetendo aos quadrantes traçados pelos escavadores arqueológicos. A malha ajuda os visitantes a compreender a escala de cada objeto na exposição densa. Estruturas de cobre de diferentes dimensões foram produzidas previamente para fixar as peças com segurança nas paredes.

The Recognition

About the A' Design Award de Ouro

Discovery and Exploration Espaço Expositivo conquistou o A' Design Award de Ouro, um reconhecimento imensamente prestigiado atribuído a designs de primeira linha, maravilhosos e notáveis. Os vencedores do Ouro são criações extremamente inovadoras, visionárias e glamorosamente deslumbrantes, que refletem o prodígio, a sabedoria e a proeza dos seus designers. Espera-se que Discovery and Exploration Espaço Expositivo seja uma invenção muito elogiada, pioneira e monumental, que oferece um valor sem precedentes. Este design vencedor do A' Design Award de Ouro é um projeto espetacular e respeitado, que beneficia muito e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Discovery and Exploration Espaço Expositivo cria sentimentos intensos de desejo, evoca paixão, incentiva a criatividade e fascina-nos.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The objects on display are the latest archaeological findings in Shaanxi in recent years. In this limited space, the audience can feel the charm of archaeological discoveries and understand the results of archaeological research in Shaanxi. The soul of the project is not about design, but in providing new experience for the historical and cultural heritage.
Dimensions & Packaging
485 square meter. The existing height is 2.7 meter.
Tags
Exploration, Discovery, Proportion, Scale
Production Technology
The work started in the design with a lot of sketches and drawings for the combined display of different implements. In order to ensure stability and safety, they designed fixed structures of different sizes and let the factory process them in advance.The fixed structure is made of copper material, which is processed and manufactured by professional technicians according to the drawings, and finally installed on site.
Design Challenge
Cultural relics vary in size, variety and weight, so how to show the best effect in an appropriate way has become the most difficult part of our design activities. We integrate the visual grid application into the design, and try to perceive the scale relations of various cultural relics in the dense display through the grid. Another part of the difficulty is that there are about 150 bronze mirrors,.ceramic and tiles in one area, and how to fix them on the wall safely and aesthetically is a problem. In order to solve this problem, we designed different types of fixed copper structures and spent one month to process it.
Research
Proportion and scale are the core of design.How to classify different kinds and sizes of objects in limited space,and then interpret them with visual aesthetics is the goal of design research.The designer considers using 10*10CM and 30*30CM grid as visual language in space,and then think about the transformation of time and space.Grid is a square symbol used by archaeological excavators in exploring and drawing.At the same time, people can also perceive the scale relationship of various cultural relics in such a dense display space through grid vision,which is a new understanding and experience in function or visual aesthetics.
Inspiration
About 500 artifacts from prehistory to Tang Dynasty are exhibited in this space. These cultural relics have certain historical and artistic value and are the national treasure of China. In order to present the exhibition to the audience more clearly and intuitively at the first time, they designed the exhibition according to the objective conditions, trying to create different exhibition experience.
Project Duration
The project started in August 2018 and finished in October 2018 in Xi'an City.
Operation Flow
This is an intensive display design created in a limited space. It uses modern techniques to deduce the continuous history and culture, while seeking the sense of order, and the mixing of multiple levels of visual impact to complete the artistic expression of space.
Patents
Copyrights belong to Biwei Zhu,2018
Team Members
Design Director: Biwei Zhu
Project manager:Gong Li
Engineering management:Sizhe Liu
Construction Manager:Tao Zhang
Engineering construction:Shaanxi Daqin Expo Co., Ltd.
Design team :Wilbur Design Studio.
Image Credits
Wilbur Images

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