Tong Yueli Design de Interiores de Centro de Vendas by Yi Tonghua

Tong Yueli Design de Interiores de Centro de Vendas by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 A' Design Award de Prata in Design de Espaços Interiores e Exposições Competition Category.

PrataInterior· 2020

Tong Yueli Design de Interiores de Centro de Vendas

by Yi Tonghua

Client: Zest Art

A' Design Award de Prata Winner in Interior Category

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Verified Award Winner

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Colors

The Design

About Tong Yueli Design de Interiores de Centro de Vendas

Tong Yueli é um centro de vendas concebido com uma temática de conto de fadas. O interior ocupa 308 metros quadrados e convida os visitantes a observar o espaço sob a perspetiva das crianças. O átrio recorre a cores vivas para obter um forte efeito visual. Uma parede de fundo composta por esculturas em papel representa árvores, relva, flores e veados, criando a atmosfera de uma floresta encantada. Fitas de luz ocultas emitem uma luz amarela e quente, e bolas coloridas estão suspensas no teto. O projeto conjuga a imaginação das crianças com a experiência dos adultos e incentiva à reflexão sobre o crescimento.

The Recognition

About the A' Design Award de Prata

Tong Yueli Design de Interiores de Centro de Vendas conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Tong Yueli Design de Interiores de Centro de Vendas seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Tong Yueli Design de Interiores de Centro de Vendas é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The designer introduces the space in a fairytale setting, allowing visitors to explore a beautiful world from the perspective of children. With the theme of a fairytale trip, it brings a warm and healing experience for visitors.
Dimensions & Packaging: Project Area: 308 square meters
Tags: Zest Art, Yi Tonghua, Tong Yueli, The Little Prince, Fairy Tale World
Production Technology: The lobby gives visitors a strong visual impact with bright colors. Here the designer tells a beautiful fairy tale based on the understanding of colors and the expressing of images. The background wall with paper sculptures shows the luxuriant trees and grass, blooming flowers and lovely deer, creating an atmosphere of an enchanted forest. Hidden light strips shed warm yellow light around, outlining a romantic image together with colorful balls overhead.
Design Challenge: Designed and decorated in a fairytale perspective, the sales center was expected to provide interesting experience for both children and adults.
Research: As the first project in Zhongshan, the developer wanted to introduce the idea of intelligence community - let children grow up in community and to add educational function to the community construction.
Inspiration: The space allows visitors to experience the most precious and interesting parts of the childhood again. Elements of fairy tales are well presented. The image of the little prince interprets the innocence and romance in the bottom of heart.
Project Duration: Location: Zhongshan, Guangdong, China
Completion Date: Sep, 2019
Operation Flow: The design integrated the imagination of children with experience of adults to form a unique style. Its art and aesthetic atmosphere will encourage people to explore the inner mind of children and to think about the meaning of growing up.
Team Members: Yi Tonghua
Image Credits: Photography: Shixiang Wanhe & Zest Art