Fruit Bites A Embalagem De Frutas Secas por Nour Shourbagy

O design Fruit Bites A Embalagem De Frutas Secas por Nour Shourbagy é um vencedor altamente estimado do prestigioso 2020 A' Design Award de Bronze na Categoria de Competição Design de Embalagem.

BronzeEmbalagem· 2020

Fruit Bites A Embalagem De Frutas Secas

por Nour Shourbagy

Cliente: Fruit Bites

Vencedor do A' Design Award de Bronze na Categoria Embalagem

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Vencedor de Prémio Verificado

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Cores

O Design

Sobre Fruit Bites A Embalagem De Frutas Secas

O que é melhor do que um lanche nutritivo sem culpa para seus filhos? Os designs das embalagens do Fruit Bites são projetados para incentivar as crianças a mudar seus hábitos de lanches e optar por comer frutas secas naturais em vez de lanches lixo. O objetivo é capacitar todos os pais para mudar o padrão de lanches de seus filhos. O desafio é criar personagens que reflitam os benefícios das frutas que as crianças possam facilmente entender e relacionar como algo legal e saudável. A manga desempenha um papel importante na saúde da pele. A banana ajuda a manter a visão normal. A Apple é boa para sua memória e concentração.

O Reconhecimento

Sobre o A' Design Award de Bronze

Fruit Bites A Embalagem De Frutas Secas conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Fruit Bites A Embalagem De Frutas Secas seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Fruit Bites A Embalagem De Frutas Secas satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Por Trás do Design

Kit de Imprensa

Créditos, membros da equipa e detalhes técnicos fornecidos pelo designer.

Propriedades Únicas: Whats better than a nutritious guilt free snack for your kids. Packaging Designs for fruit bites dried fruits.The main unique feature of the packs were the character designs that were designed to attract kids and encourage them to change their snacking habits and prefer eating one hundred percent natural dried fruits rather than any other junk snacks.
The mission was to empower parents to change their kids snacking habits.
Dimensões e Embalagem: Width 90 mm x 45 Depth x Height 140 mm
Etiquetas: Design for kids, Dried Fruits, Healthy Snacks, Packaging Design, Fruit Characters
Tecnologia de Produção: The packaging pouches are transparent (see through) for children to get to see the fruits inside also for the parents to make sure that the fruits are in good condition & quality.
Desafio de Design: The research phase was challenging for me ; gathering data then deciding which fruit benefit to visualize in which children can easily understand and relate to as something cool and healthy.
Challenge: to design characters that reflect fruit benefits that children can relate to.
Mango: Plays a major role in skin health it gives a glow to your skin.
Banana: Helps you maintain normal vision and improves your vision at night.
Apple: Good for your memory & concentration.
Pesquisa: At first the brand's target audience were parents as they are the decision makers (buyers). Then I thought it would be more challenging yet beneficial to design for kids. Because when parents feel that the packaging design might attract their kids and encourage them to eat what's inside; they will give it a try and buy the product.
Inspiração: The inspiration behind this project was mainly the story behind the brand idea. The Founder of the brands story was my main inspiration. When she became pregnant with her first child she saw things differently. She had to take a step back. It was time for her to improve her familys eating habits. After the birth of her child their little family started to seriously live on fruit bites.
Duração do Projeto: The project started in August 2019 in Cairo and finished in October 2019 in Cairo
Fluxo de Operação: Fruit bites provide nutritious dried fruits to help children eat better, feel better and live better. Fruit bite's products will empower families to change their snacking habits and improve their health and lifestyle of themselves and their loved ones. The design execution was made with kids in our minds and hearts.