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Saintly Flavours O Conjunto De Comida Gourmet by Jeremy Bonggu Kang

Saintly Flavours O Conjunto De Comida Gourmet by Jeremy Bonggu Kang is a highly esteemed winner of the very prestigious 2020 A' Design Award de Prata in Design de Embalagem Competition Category.


PrataEmbalagem· 2020

Saintly Flavours O Conjunto De Comida Gourmet

by Jeremy Bonggu Kang

Client: Jeremy Bonggu Kang

A' Design Award de Prata Winner in Embalagem Category

33,457

Verified Award Winner

Verify Award Status for #97061

Colors

The Design

About Saintly Flavours O Conjunto De Comida Gourmet

Saintly Flavors é um conjunto de comida gourmet voltado para os consumidores de lojas sofisticadas. Seguindo a tendência em que a comida e o jantar se tornaram moda, a inspiração para o projeto vem do tema de moda católico Met Gala de 2018. Jeremy Bonggu Kang tentou criar um visual que chamasse a atenção dos consumidores de lojas sofisticadas, usando o estilo de gravura tradicional e ornamentado das ilustrações para representar a rica tradição da arte e da confecção de alimentos de alta qualidade nos mosteiros católicos.

The Recognition

About the A' Design Award de Prata

Saintly Flavours O Conjunto De Comida Gourmet conquistou o A' Design Award de Prata, um reconhecimento extraordinariamente prestigiado atribuído a designs de topo de gama, deslumbrantes e impressionantes. Os vencedores da Prata são obras tremendamente brilhantes e extremamente criativas que ilustram a perícia, o talento e a acuidade excecionais dos seus designers. Espera-se que Saintly Flavours O Conjunto De Comida Gourmet seja uma obra maravilhosa e de referência, notavelmente profissional e profundamente inovadora. Este design vencedor do A' Design Award de Prata é uma invenção muito notável e admirada, que beneficia e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Saintly Flavours O Conjunto De Comida Gourmet é uma criação imensamente invejada que desperta desejos, traz sentimentos positivos e faz nascer espanto e deslumbramento.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The overall design of the project focuses on creating an artistic and luxurious look to catch the eyes of consumers of the high-end store, using the ornate and traditional style of illustrations to convey the theme of Catholicism.
Not only was the logo for the brand made in an etching style illustration, but the detailed illustrations of each Abbey were placed in medieval style hand drawn flames on the front of the label. The package was designed to serve the decorative purpose by itself while and after using it.
Dimensions & Packaging
Wine: 65mm x 65mm x 297mm
Jam: 61mm x 61mm x 122mm
Cheese: 103mm x 42mm x 103mm
Cracker: 204mm x 56mm x 56mm
Tags
Packaging design, Gourmet foods gift set, Logo design, illustration, wine, jam, cracker, luxury
Production Technology
To give an artistic and luxurious look, the thick papers with textures like an artist's sketchbook were used as the boxes and labels of each product of the gift set.
Design Challenge
The challenge of the project was to balance the beauty and fanciness of the ornamental elements from the rich tradition and the modern luxury appealing contemporary consumers. The usage of the chosen typeface and the mindful composition of graphic elements helped to win the balanced look of the outcome.
Inspiration
Along with the trend that food and the act of eating have become fashionable, the inspiration for the project comes from 2018's Met Gala fashion theme of Catholicism. The name of the brand, Saintly Flavours, represents the rich tradition of high-quality food made by medieval monasteries. The names of gourmet products from seven Abbeys of France represent the values of Catholicism such as Meditation, Benediction, Generosity, Moderation, Patience, Reward, Happiness, Integrity.
Project Duration
The project started and finished in 2018 in Vancouver.
Operation Flow
Inside of the fitted outer container, two wine bottles (one red wine and one white wine), one cracker box, and three jam jars are stacked up like an architecture.
Patents
Copyrights belong to Jeremy Bonggu Kang, 2018.
Image Credits
Image #1: Jeremy Bonggu Kang, 2018
Image #2: Jeremy Bonggu Kang, 2018
Image #3: Jeremy Bonggu Kang, 2018
Image #4: Jeremy Bonggu Kang, 2018
Image #5: Jeremy Bonggu Kang, 2018

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