Laround O Site by Anna Muratova is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronze in Design de Websites e Web Competition Category.

BronzeWeb· 2020

Laround O Site

by Anna Muratova

Client: Anna Muratova

A' Design Award de Bronze Winner in Web Category

17,482

Verified Award Winner

Verify Award Status for #97369

View at A' Design Award Press Release Award Badge

Colors

The Design

About Laround O Site

No design do site, a ilustração do mapa foi utilizada para simbolizar a viagem. Linhas e círculos também representam o movimento de uma pessoa em um mapa. A página principal possui tipografia grande e arrojada para atrair a atenção do usuário. Páginas de diferentes passeios possuem descrições com fotos dos locais, para que o usuário possa ver exatamente o que veria no passeio. Para o sotaque o designer usou a cor azul. O site é minimalista e limpo.

The Recognition

About the A' Design Award de Bronze

Laround O Site conquistou o A' Design Award de Bronze, um reconhecimento altamente prestigiado atribuído a designs notáveis que se distinguem pela criatividade, engenho e perspicácia. Os vencedores do Bronze são artefactos amplamente habilidosos e surpreendentemente criativos que comprovam a vasta experiência, imaginação e capacidade de iniciativa dos seus designers. Espera-se que Laround O Site seja um objeto muito considerado, admirado e estimado, notavelmente profissional e inovador. Este design vencedor do A' Design Award de Bronze incorpora as melhores práticas em arte, ciência, design e tecnologia e é excelente pela sua atenção ao detalhe. Laround O Site satisfaz esplendidamente necessidades, toca desejos, encanta sentimentos e desperta curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The website promotes Laround tours around LA. The website is very minimalist and clean. Bright colors and big bold typography make a modern feel and look. Also pictures of places and videos add visual atmosphere of the places tourist will see.
Dimensions & Packaging: This is a responsive website. It has desctop, tablet and mobile versions of the site.
Tags: Design, website, tours, travel
Production Technology: The design of the website was made in Adobe Photoshop.
Design Challenge: The website design should be simple and clean. Everything should work to inform the visitor about the tours. But at the same time the website should be visually interesting and different from others.
Research: This is a website of the tours, so it should contain all of the important information about it and it should be easy to understand. The form for booking a tour should take small amount of time and should be simple to complete.
Inspiration: Design for the website was inspired by the maps we use while travelling. The main page is a map of Downtown LA made in a minimalistic way. Also in website circles and lines are used which represent the movement of a person in a map.
Project Duration: Design of the website took a month. The project started in December 2019 and finished in January in Korolev, Russia.
Operation Flow: On the left of the website there is a menu (in tablet and mobile versions at the top), where you can select specific tour or make your own tour. On the page of the tour there is a description with photos. When you hover over photos they become colorful.Also by clicking on them you can view all gallery of photos in full screen view. On the page about us there is a video which allows a user to see what to expect from the tours.
Image Credits: Unsplash photos