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Powerbox Wanja Série de Livros Didáticos by Jaehun Kim

Powerbox Wanja Série de Livros Didáticos by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 A' Design Award de Ouro in Design de Educação, Auxiliares de Ensino e Conteúdo de Formação Competition Category.


OuroEducação· 2020

Powerbox Wanja Série de Livros Didáticos

by Jaehun Kim

Client: Visang

A' Design Award de Ouro Winner in Educação Category

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The Design

About Powerbox Wanja Série de Livros Didáticos

Powerbox Wanja é uma série de livros de estudo desenvolvida para alunos do ensino fundamental. A série aplica o Método de Aprendizagem Powerbox, no qual os conceitos de aprendizagem são divididos em pequenas partes dispostas dentro de molduras quadradas. Vinte livros abrangem todos os anos do ensino fundamental, e cada disciplina recebe uma cor distinta para facilitar o reconhecimento. Personagens em forma de cubo aparecem nas capas, e quatro livros formam a silhueta de um grande cubo quando combinados. Kits de brinquedos de papel estão incluídos, permitindo que os alunos montem figuras cúbicas, uma atividade que estimula a cognição espacial e mantém o interesse.

The Recognition

About the A' Design Award de Ouro

Powerbox Wanja Série de Livros Didáticos conquistou o A' Design Award de Ouro, um reconhecimento imensamente prestigiado atribuído a designs de primeira linha, maravilhosos e notáveis. Os vencedores do Ouro são criações extremamente inovadoras, visionárias e glamorosamente deslumbrantes, que refletem o prodígio, a sabedoria e a proeza dos seus designers. Espera-se que Powerbox Wanja Série de Livros Didáticos seja uma invenção muito elogiada, pioneira e monumental, que oferece um valor sem precedentes. Este design vencedor do A' Design Award de Ouro é um projeto espetacular e respeitado, que beneficia muito e faz avançar as fronteiras da arte, da ciência, do design e da tecnologia. Powerbox Wanja Série de Livros Didáticos cria sentimentos intensos de desejo, evoca paixão, incentiva a criatividade e fascina-nos.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Wanja is a brand that enhances the learning skills of elementary school students using the Powerbox Learning Method, a learning system that splits concepts into digestible bits that are put into boxes to help children learn them more quickly, and to motivate them to do so. Making various box-shaped paper toys provided with the study book not only captures the learners’ interest but also improves their spatial cognition skills.
Dimensions & Packaging
Wanja is a study book series for all elementary school grades and is composed of twenty books. Each book is 230mm by 304mm by 15mm, with paper toy specifications that differ by unit.
Tags
Elementary School Study Book, Powerbox Learning Method, Learning Confidence, Child’s Smile, Polyhedron, Cube, Curiosity, Creativity, Paper Toy
Production Technology
Wanja makes active use of orange colors, with a symbol design showing a child who is smiling to deliver a brand atmosphere that is bright and fun. The graphic motif of the character design is the cube, which is used throughout to pique the interest of learners. Academic subjects are assigned different colors to make the materials easier to recognize. Areas on the cover design of the study book in particular were coated with glossy material to maximize the visual effect.
Design Challenge
We researched what elementary school students are interested in, while at the same time studying the graphic motifs that can best represent the Powerbox Learning Method. As a result, we selected the cube as the graphic motif, as it can be changed and expressed in different ways. We then selected cube-shaped game characters preferred by elementary school students, which were implemented in the cover design and paper toy kits to complete a consistent brand design.
Research
Digital natives are unique in being used to consuming short frame-based content items. Using this idea, we developed a system called the Powerbox Learning Method in which learning concepts are split into bits that are organized into square frames. The series also provides paper toy kits of cube-shaped characters to deliver the smile and enjoyment brand value. Twelve different types of toys attract the interest of learners, and collecting them provides learners another level of entertainment.
Inspiration
The paper toys are designed using various cube-shaped characters, which are also allocated in different forms on the cover of the textbook. The four study books are designed such that a large cube shape can be shown when they are combined together. The text inside the book also makes use of square design elements to complete a consistent brand identity.
Project Duration
This project began in Seoul, Korea in August 2019 and wrapped up in January 2020. The series will be sold in Korea beginning in March 2020.
Operation Flow
From cover designs using cube-shaped characters as graphic motifs to the Powerbox Learning Method used in the text and cube-shaped paper toy making activities, Wanja provides a consistent brand experience. The vivid colors in the cover design provide a bright brand image, while paper toy making delivers an enjoyable brand experience.
Team Members
Creative Director : Young Hyun Kim
Designer : Ji Sun Park
Designer : Jae Yeon Jeon
Designer : Youn Seok Choi

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