Twilight Rantikuna wasip ukhu diseñonqa by Dot Dot Studio and Process Ltd.

Twilight Rantikuna wasip ukhu diseñonqa by Dot Dot Studio and Process Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award Burunsi Premiu in Ukupi Kamay Competition Category.

BurunsiUkupi· 2021

Twilight Rantikuna wasip ukhu diseñonqa

by Dot Dot Studio and Process Ltd.

Client: Dot Dot Studio

A' Design Award Burunsi Premiu Winner in Ukupi Category

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Verified Award Winner

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Colors

The Design

About Twilight Rantikuna wasip ukhu diseñonqa

Kay proyectoqa pacha-willayta (spatial narrative) servichikun, watukuqkunata sapa upyanapa willaynin, munakuynin, ñawpa paqarichinin ukhupi chinkachinapaq, kaqllataq imaymana churasqasninta, chaymanta sonqo llampiq willakuyninkunata kay ukhu pachapi qhawarikunanpaq. Huk kutillapi huk taqechalla runakunatam chaskinanpaq diseñasqa, kay qhatuqa sapallan, ancha kuyakuq experienciata quwan, watukuqkuna llapan pichqa sinchi-yachaykunata (five senses) llamk'achispa, kay productopa sumaq kaqnin sonqonta allinta reqsinankupaq. Runa-masikuna tinkuchiy yanapaymanta aswan karupi, tukuy experienciaqa runakuna, kawsaypacha (ambiente), chaymanta tukuy huk'aq ukhu pachakuna ukhupi rimanakuyta (interconnected dialogue) tinkuchin.

The Recognition

About the A' Design Award Burunsi Premiu

Twilight Rantikuna wasip ukhu diseñonqa A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Twilight Rantikuna wasip ukhu diseñonqa sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Twilight Rantikuna wasip ukhu diseñonqa mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project aims to create a spatial narration, through which customers have come to understand the story behind the beverage they drink as well as the provenance of ingredients. The store is designed to serve one group of clients at a time, encouraging them to appreciate the product with all the senses and feel its worth with the heart. The overall experience helps to facilitate not only interaction between people but also spiritual conversation between human among alternative spaces.
Dimensions & Packaging: 42 Meter Square
Tags: Interior, Design, Primona, Commercial, Healthy, Beverage
Production Technology: We use high reflectivity of metal and mirror to create a sensual world. It is multi-dimensional and pervasive. The main source of illumination feels as warm as the Sun and stars, mimicking the warmth that chicken essence brings to the body and soul. From afar, mountains glitter gold in the Sun. Sapphire blue velvet and marble floor are intersected by golden lines as if rays of light, guiding the eye to the brand’s logo. As the centerpiece of the store, the sapphire blue counter appears to float on the marble ground, adding a sense of distinctiveness to the product.
Design Challenge: It is a bold project, trying to make customers understand the history and culture behind the traditional brand over a 65ml cup of beverage. The space plays an important role. It flows and reflects like rays of golden light, recalling the nourishing nectar of chicken essence. We have created an astonishing space. It is warm and impressive like the product, converting those who have experienced it into endorsers.
Research: Through contemporary design, we attempt to evoke a sense of being surrounded by nature during the 30-minute beverage experience provided by the store. Customers’ attention is guided by the contrasting color palette that dominates the storefront into the center of the interior. Inside, large titanium lattices reflect the hubbub of city streets, and at the same time, invoke longing for nature in people’s mind. Desire, imagination and reality intertwine, creating a kaleidoscope of reflections and imagery.
Inspiration: The Goal: To create an overall experience with the product, where the space plays an important role.
The Method: Reflections on metal lattices create a sense of illusion where nature imagery and reality intertwine
The Impact: To create a leisure space and bring healthy concepts to the neighboring communities.
Project Duration: The Interior project started in March 2018 and finished in March 2019 in Taipei, Taiwan.
Operation Flow: In response to today's health-conscious society, the product aims to put emphasis on the trusting relationship between people. We believe that the simpler the product, the stronger the message behind it should be. Through a seemingly authentic cup of chicken essence, the brand attempts to inspire customers to experience the traditional culture and healthy philosophy, in the meantime, appreciate the natural and aesthetic environment.
Team Members: Director of Design: Min-Chin HSU
Designer: Hsiao-Chieh CHOU