Yingtao Xu nisqap LiNing 8th Gen Insaqllapa Qhatu diseñonqa Ukupi Kamay Atipanakuy T'aqapi 2021 A' Design Award Qullqi Premiu nisqap ancha chaniyuq atipaqninmi.
QullqiUkupi· 2021
LiNing 8th Gen Insaqllapa Qhatu
Yingtao Xu rurasqa
Mañakuq: Li Ning (China) Sports Goods Co., Ltd.
Ukupi T'aqapi A' Design Award Qullqi Premiu Atipaq
Taripasqa Premio Atipaq
#109123 nisqapaq Premio Kayninta TaripayDiseñomanta
LiNing 8th Gen Insaqllapa Qhatu nisqamanta
LiNing 8ta Wiñaymanta huk pukllay marcapaq insaqllapa qhatun, 2049 metro cuadradota tupun. Diseñoqa phaway ñankunamanta hinallataq basketball kanchakunamanta hurqun. Yaykuna punkuqa phaway rantikunata rikuchin, tullpu tikraq k'anchay watakuna urapi, taqllispa k'anchanku. Chawpipi huk LED pantallam basketball kanchakuna hawanpi kaq pantallakunata yuyachin, hinallaqtaq basketball rikuchiyta muyuriykachin. Ukhu kaqkunaqa llumpa cemento hina, chaymantataq estanteqkunaqa metalmanta chuya aceromanta ruwasqa, carbono fibrayuq lliphipiy tukuyniyuq. Estantekunataqa t'aqasqa hinallataq kutichisqa kanman waqllayta pisiyachinapaq. Rantikunataqa sut'i temayuq cheqaskunaman huñusqam.
Riqsichiy
A' Design Award Qullqi Premiu nisqamanta
LiNing 8th Gen Insaqllapa Qhatu A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. LiNing 8th Gen Insaqllapa Qhatu ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. LiNing 8th Gen Insaqllapa Qhatu achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.
Diseño Qhipanpi
Prensa Kit
Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.
- Sapaq Kayninkunamanta
- LiNing, an international fashionable professional sports brand, has been interpreting its slogan "anything is possible" with actions. From space design to shelf display, the store shows different space atmospheres in different theme areas. Various categories of goods are laid out in a clear and observable pattern to facilitate customers selecting goods and bring them a multi level shopping experience.
- Tupukuna & P'istuy
- The store's area is 2049 sqm.
- Etiquetakuna
- Flagship, Retail, Chinese, Sport, Athletic Apparel, Footwear
- Ruway Tecnología
- The colorful and bright sign on the exterior facade of the store illustrates the LiNing brand style of youth, vitality, sport and fashion. The interior space is decorated with simple cement materials, looking fashionable and personalized, while setting off the product highlights. The store shelves are largely made of metal and stainless steel, with carbon fiber texture finish. They can be disassembled and recycled to minimize waste of resources.
- Diseño Sasachakuy
- The challenge for this project was to design a flagship store that was not cliched and still felt relatable.
- T'aqwiy
- The store image of the eighth generation is the result of continuous development and perfection following the development of the times. With the successive presentation of various types of stores with different conditions, the store image of the eighth generation has been enhanced and perfected in terms of decoration, gadgets, lighting and experience systems, forming a set of dynamic and continuous store image standards.
- Kallpachay
- In the image design of the eighth generation flagship store of LiNing, the designers take running tracks and basketball gyms as the sources of inspiration, organically integrate professional products for running exercise and basketballs and all sorts of fashion products including sports fashion and China LiNing in the same store, highlighting professional sports attributes and the fashion life atmosphere of the brand.
- Llamk'ay Pacha
- The project started in December 2019 in Liuzhou and finished in May 2020 in Liuzhou.
- Purichiy Puriy
- The store entrance is an area displaying running exercise commodities. The design is inspired by the running tracks. The RGB color changing light belt at the top are lined regularly. The lights shine in rhythm, pairing with the running models below, for a dynamic display to attract the sight of people hurrying to and fro. The LED screen in the middle of the store is inspired by the LED screen at the top of basketball gym, which along with the focus display of the basketball models below, formulates the atmosphere characteristics of the basketball theme commodity exhibition in the middle.
- Huñu Runakuna
- Designer: Xu Yingtao
Designer: Yu Danfeng - Siq'i Hayñikuna
- Image #1: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #2: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #3: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #4: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Image #5: Photographer Wu Hong, LiNing 8th Generation Flagship Store, 2020.
Auspiciasqa
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Astawan T'aqwiy
Tinkisqa Diseñokuna
Kikin categoríamanta premioyuq diseñokunata t'aqwiy, allin kayninman hina akllasqa.