Eastern Blocks Primary Function: Concreto Wallqa by Gerda Liudvinaviciute

Eastern Blocks Primary Function: Concreto Wallqa by Gerda Liudvinaviciute is a highly esteemed winner of the very prestigious 2021 A' Design Award Qullqi Premiu in Walka Kamay Competition Category.

QullqiWalka· 2021

Eastern Blocks Primary Function: Concreto Wallqa

by Gerda Liudvinaviciute

Client: Celsius 273

A' Design Award Qullqi Premiu Winner in Walka Category

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Verified Award Winner

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Colors

The Design

About Eastern Blocks Primary Function: Concreto Wallqa

Book Text: Eastern Blocks nisqaqa concreto wallqakunamanta huk huñusqam, Europa inti lluqsimuy suyupi panel wasi hatunkunamanta paqarichisqa. Kay huñusqapiqa wallqakunawan rinri wallqakunawanmi kachkan, chaykunaqa ñawpaqmanta ruwasqa tiyana wasikunap sayaynintam qatinku. Concretom llamkanapaq churasqa, chay materiyalqa piswi, mana allerhiyata apamuq, mana pisillamanta pakikuqpas. Sapa ruwaymi kimsa chaninchasqa siqiymantam qallarin, chaymantataq prototipokuna, silikona moldekuna waqaychanapaq. Tukusqa concreto rakikunataq qullqiwan qarawan huñusqam. Kay huñusqaqa Europa inti lluqsimuy suyupi wasi ruway saqisqata musuqmanta qhawanapaqmi wahakun.

The Recognition

About the A' Design Award Qullqi Premiu

Eastern Blocks Primary Function: Concreto Wallqa A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Eastern Blocks Primary Function: Concreto Wallqa ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Eastern Blocks Primary Function: Concreto Wallqa achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design is wearable architecture. Concrete material and brutalist design with the story behind makes these accessories more than wearable - it's an educational, fashionable manifesto about architectural heritage and society.
Dimensions & Packaging: Necklaces approx.17.5 cm x 15.5 cm and other 18x11 thickness 0.5- 1 cm. Earrings 4x2 cm concrete detail and optional 5-9 cm silver wire long. Other earrings 14.5x2 cm.
Tags: concrete jewelry, architectural jewelry, eastern european, blockhouses, brutalist jewelry, soviet architecture, brutalist architecture, jewelry artist, jewelry designer,
Production Technology: I chose concrete material - light, non-allergenic, and less fragile to create an ode of a brutalist dystopia. First of all, I designed 3d drawings, made prototypes, and then, started to create molds for concrete details with silicon. When the concrete pieces were finished, I started metalworking with silver and leather materials.
Design Challenge: To find a form, which would be understandable, that it's blockhouse jewelry, but minimalist, aesthetic and impressive.
Research: I made monitoring of the architecture and society attitude of Eastern European houses. My objective was to find a way, how to talk about post-Soviet society and Eastern European architecture heritage in fashion accessories. The main point is to start a discussion with locals' minds about this unique architecture and spread this wearable message. In this collection, I question people’s attitudes towards Soviet heritage and invite you to take a fresh look at Soviet architecture and society's illusions.
Inspiration: The collection was inspired by Eastern European panel blockhouses as an iconic modern community symbol. Shapes of panel buildings and us - people, who live in individuality fiction, because the truth is that only a few centimeters between the walls separate us and our individuality is just fiction in this world.
Project Duration: This project started as an idea 2018 but I finished this collection 2020.
Operation Flow: Wearable jewelry made of concrete. Light, strong, and non - allergic material make jewelry more comfortable and wearable. This technology and design give a chance to wear architecture in real form and material as a piece of jewelry.
Team Members: Designer and artist Gerda Liudvinaviciute (artist name CELSIUS 273).
Image Credits: Photographer: Ieva Rudzionyte Model: Paulina Judzinskyte, Make up and hair: Indrija Kneize
Video credits:
ColorTaste
Model: Gabija Rostovskyte